Scaled from $10k in ad spend to over $50k per month with a 2.5x ROAS

0.02
ROAS

Drew Blumenthal

Mayple Vetted

agency

The Challenge

Client wanted to both scale revenue and spend more. So I have been balancing spending more while increasing the budget.

The Process

Set target ROAS for Google to keep things balance and spend more on Facebook targeting lookalikes. They didn't use data-driven attribution so I changed the bidding strategy. I started then adding the keywords from the search terms report that were converting and pausing low performing keywords on a daily basis. I also recommended text overlay image ads on Facebook which did extremely well and helped increase the conversion rate.

The Solution

Scaled from $10k in ad spend to over $50k per month with a 2.5x ROAS

Skills Used

Paid Ads,Google Shopping,Paid Ads,Paid Ads

Industry

Style & Fashion

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