The Challenge

Challenge: To create a short, digital-first commercial to highlight HelloFresh's expanding service offering.


It was important to highlight all the unique offerings, in addition to quality and convenience, while remaining bright, quick, and engaging.


The Process

As the creative lead on the project, I brainstormed initial creative concepts. Once one was decided upon by internal stakeholders, I storyboarded the video, wrote the script, and provided creative direction throughout.

The Solution

Skills Used

Copywriting,Branding

Industry

Food & Drink

Results by the numbers

See what Mayple
can do for you

Put your e-mail in and we'll arrange a consultation call for you

Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.

More Case Study

1.8

ROAS

instaMek

instaMek's #1 goal was to reduce their CPA (cost per acquisition). Bringing a relatively new service to the market, instaMek knew that their current service provider could be doing more.


They wanted to see a decrease in their CPA, but also an increase in conversions to grow their already expanding business. They knew that working with the right PPC agency would help them achieve those goals. 

Peak to Peak Roofing

The previous marketing agency was developing a ton of pages and providing blog assets, but after four years, they just couldn't deliver in developing actionable leads. So when taking over the customer, we had to rebuild the customer website, build out an email campaign and work on programs that make the phones ring.

Nu-Tank

Nu-Tank are a Queensland polyethylene water tank manufacturer. With 25-years industry experience manufacturing high quality water tanks, they are a leading supplier of water tanks in the state and across Australia.

While they had a website and a digital presence, marketing efforts were still very reliant on traditional media, particularly television and print to generate leads and brand awareness.

Past attempts at running Google Ads through digital marketing agencies were unsuccessful and management were unsure if they could justify the return on investment.

2

ROAS

Latico

Doing very well on Facebook but need help with Google Shopping, search (and eventually YouTube) need to keep above a 3.5x return while spending more.

The Redux Group

The Redux Group, a real estate group in the DC area, faced challenges in consolidating audiences for improved tagging and segmentation. The Marketing Specialist overseeing events and email marketing sought assistance.

Frothy Monkey

Frothy Monkey, an all-day cafe, prides itself on quality, warmth, and building relationships in neighborhoods across multiple cities. Paige, the communications coordinator, plays a pivotal role in managing written and visual content for the Frothy Monkey retail cafes.

American Printing House for the Blind

The American Printing House for the Blind faced challenges with Mailchimp set up using audiences instead of groups. The Marketing/Communications department sought Mayple's expertise.

Waterloogreenway

Ready to revolutionize your marketing approach? Partner with Mayple and embark on a transformative journey toward enhanced engagement, improved metrics, and sustained growth. Contact us today to explore tailored strategies that will redefine your marketing trajectory.