The Challenge

Challenge: To create a short, digital-first commercial to highlight HelloFresh's expanding service offering.


It was important to highlight all the unique offerings, in addition to quality and convenience, while remaining bright, quick, and engaging.


The Process

As the creative lead on the project, I brainstormed initial creative concepts. Once one was decided upon by internal stakeholders, I storyboarded the video, wrote the script, and provided creative direction throughout.

The Solution

Skills Used

Copywriting,Branding

Industry

Food & Drink

Results by the numbers

See what Mayple
can do for you

Put your e-mail in and we'll arrange a consultation call for you

Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.

More Case Study

1.04

ROAS

1-800-Pack-Rat

Growing the brand through digital media expansion and optimization, despite a volatile market during COVID.

1.2

CPL

Heniff Transportation

  • Extremely competitive job market 
  • Shortage of qualified truck drivers
  • Noncompetitive offer in the job marketplace 
  • Unique customer persona with a specific skill set

0.18

ROAS

Castro

Castro was leaving Mccann and joined Adler Chomski - we needed to prove ourselves.

0.5

ROAS

Made By Yoke

Made By Yoke was having success with their Facebook advertising but was struggling to reach profitability through Google.

Crafting Jeannie

In this enlightening case study, we embark on a journey with Crafting Jeannie, a dynamic provider of printable products tailored to early education. Crafting Jeannie sought to revolutionize their email marketing strategy through a strategic partnership with Mayple, a pioneering marketing management platform. By leveraging Mayple's expertise, Crafting Jeannie tackled critical challenges, rejuvenated their email marketing practices, and achieved impressive results. This case study highlights substantial improvements in KPIs, particularly in open rates and click rates.

CareWise Solutions

In the realm of healthcare, CareWise Solutions stands as a beacon of support. They provide The Caring Place HUB app in employee benefits packages, offering assistance to caregivers among their staff. This comprehensive app includes educational resources, virtual care providers, vetted wellness and care management apps, access to legal and life planning services, counseling, and a treasure trove of over 200 caregiving resources.

M1 Concourse

M1 Concourse, a race track and events center, faced challenges with low open rates, click rates, and minimal e-commerce purchases. The Digital Marketing Manager, responsible for email to social media and website efforts, felt they were underutilizing tools.

Feedmark

For businesses in the ever-evolving world of e-commerce, optimizing email marketing is the key to success. Feedmark Ltd, an e-commerce company, realized the importance of enhancing their email marketing strategy to boost engagement and ensure customer trust. This case study delves into how their partnership with Mayple ushered in a new era of growth and success.