HempFusion was able to raise over $30M of investment capital, the e-commerce website for HempFusion was successfully built and launched into operation into the fall of 2019, and educational materials were strategized, created and launched to support over 3000 new retail stores.

The Challenge

The brand was looking to create an e-commerce website, launch into over 3000 more retail locations, raise over $20M of capital, and create extensive educational and press release materials to support the brand launch.

The Process

Acting as the CMO, I oversaw the creation and the execution of the marketing strategy, supported the fundraising efforts by pitching the company, and led the website / e-commerce creation.

The Solution

HempFusion was able to raise over $30M of investment capital, the e-commerce website for HempFusion was successfully built and launched into operation into the fall of 2019, and educational materials were strategized, created and launched to support over 3000 new retail stores.

Skills Used

Branding,Other,Content Marketing,Email Marketing,Marketing Strategy,Marketing Strategy,Public Relations

Industry

Health & Wellness

Results by the numbers

See what Mayple
can do for you

Put your e-mail in and we'll arrange a consultation call for you

Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.

More Case Study

5.2

ROAS

Bullion Box Subscriptions

  • Mass Declines due to corona
  • Low Average Order Value
  • Conversion Rate was in the dumpster


Freshly

Implement a new CRM system to create an omni-channel platform to talk to prospects and customers with a single voice.

Vantage Etc

To brand, and market a dual-functioning B2B business. One sect is for energy procurement and efficiency and the other sect his benefits for employees.

3

ROAS

Crimson Wine Group

Crimson Wine Group was a brand that had zero foundation for digital marketing campaigns. There wasn't any historical data to go off of, requiring the marketing strategy to build from the ground up.

The Idea Village

In the dynamic world of startups and business scaling, effective marketing is paramount. The Idea Village, an organization dedicated to helping startup founders scale their businesses through a range of innovative programs, recognized the need to enhance their email marketing strategies. This case study delves into their journey of transformation with Mayple.

Magnetic Press LLC

In the realm of publishing, Magnetic Press LLC stands as an industry leader, specializing in games and art books. The challenges of enhancing email marketing strategies, particularly for a small business, are not uncommon. This case study illuminates how Magnetic Press LLC overcame these challenges through their partnership with Mayple, setting their business on a trajectory of improved engagement and growth.

Frothy Monkey

Frothy Monkey, an all-day cafe, prides itself on quality, warmth, and building relationships in neighborhoods across multiple cities. Paige, the communications coordinator, plays a pivotal role in managing written and visual content for the Frothy Monkey retail cafes.

V2

V2 Hospitality, a Marketing Consultancy, sought Mayple's expertise to address time constraints and allocate efforts efficiently. As the founder overseeing marketing responsibilities, the challenge lay in optimizing strategies for maximum impact within the limited time available.