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HempFusion was able to raise over $30M of investment capital, the e-commerce website for HempFusion was successfully built and launched into operation into the fall of 2019, and educational materials were strategized, created and launched to support over 3000 new retail stores.
The brand was looking to create an e-commerce website, launch into over 3000 more retail locations, raise over $20M of capital, and create extensive educational and press release materials to support the brand launch.
Acting as the CMO, I oversaw the creation and the execution of the marketing strategy, supported the fundraising efforts by pitching the company, and led the website / e-commerce creation.
HempFusion was able to raise over $30M of investment capital, the e-commerce website for HempFusion was successfully built and launched into operation into the fall of 2019, and educational materials were strategized, created and launched to support over 3000 new retail stores.
Branding,Other,Content Marketing,Email Marketing,Marketing Strategy,Marketing Strategy,Public Relations
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The International Conference on Fatty Liver focused on the clinical needs and best practices for diagnosing and treating Fatty Liver. Raised awareness across all medical specialties to help guide and treat patients.
Build a brand and develop a conference that deals with a niche topic within hepatology that has not yet completed the clinical trials for the medicine needed to help patients. Compete against other conference dealing with the topic connected to large associations.
The Northeastern University Off-Campus Engagement and Support office plays a vital role in assisting NU students during the apartment search process, providing valuable insights into renter's rights, and offering support through available resources. Their communication channels, including newsletters, emails, and social media, are key to connecting with students effectively.
Wise Line Tools, a power tool retailer, faced challenges with web sales and marketing. The responsible individual sought Mayple's assistance.
MelioGuide, a leading online provider of safe and effective osteoporosis exercise programs, encountered challenges stemming from the complexity of MailChimp. The Marketing team, responsible for all marketing and website operations, sought Mayple's expertise.
The American Printing House for the Blind faced challenges with Mailchimp set up using audiences instead of groups. The Marketing/Communications department sought Mayple's expertise.
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