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We were able to increase website traffic and ROI.
(Q1 '22 vs Q4'21)
+ 244.81% Users
+ 250.29% New Users
+ 235.66% Sessions
+ 125.57% Pageviews
+ 99.24% Conversion Goal Completions
Holland Supply is a gas utility supplier providing parts and solutions for municipal and private utility companies. They had an outdated website that was underperforming and keeping them from achieving their goals.
I helped to create a digital marketing strategy including site and content optimizations to help them better address the needs of their audience.
We were able to increase website traffic and ROI.
(Q1 '22 vs Q4'21)
+ 244.81% Users
+ 250.29% New Users
+ 235.66% Sessions
+ 125.57% Pageviews
+ 99.24% Conversion Goal Completions
SEO,Content Marketing,Copywriting,Marketing Strategy
Technology
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Mason Developments needed help launching their new development Olde Cork Farm. This property development company needed a whole, new brand image. Previously marketing highrise apartments, this new development was focused on country living and modern farm-style homes.
Instead of marketing simply the houses I created a marketing strategy to immerse their audience into the entire lifestyle. They aren't buying a house, they're buying an exclusive lifestyle for their family. Wake up in the morning with the heartwarming sounds of birds chirping, feeling the cool morning breeze. Sunrise through to sunset in the mountains. Driving through beautiful wine farms. Wild horses and parks where dogs play. Showing the essence of what it means to be so fortunate to live in Constantia. A level of luxury, splendour, and warm sophistication. Memories and nostalgia are the main themes of the story, connecting the viewers with the brand and leaving them feeling emotionally moved.
Schlumberger is the world's largest oil & gas services company. In my capacity as their first ever full-time digital marketer, I was responsible for a range of work to help the company implement best practices, including:
When this client came to us, he wanted his videos edited into a montage each week. At the time, I didn't have a resource to help him with it, but through some hard work, we were able to find a solution for him that works. Currently, he looks forward to see what we come up each week!
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The Redux Group, a real estate group in the DC area, faced challenges in consolidating audiences for improved tagging and segmentation. The Marketing Specialist overseeing events and email marketing sought assistance.
M1 Concourse, a race track and events center, faced challenges with low open rates, click rates, and minimal e-commerce purchases. The Digital Marketing Manager, responsible for email to social media and website efforts, felt they were underutilizing tools.
Global Edge Markets operates at the intersection of business and digital marketing consulting in the bustling environment of New York. As a project manager, Daria plays a crucial role in orchestrating projects and closely collaborating with the business development department.
The American Printing House for the Blind faced challenges with Mailchimp set up using audiences instead of groups. The Marketing/Communications department sought Mayple's expertise.
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