The Facebook Ads campaign got:


  • 8.03X ROAS
  • 7.40% CTR
  • $23 CPM
  • $23.000 in sales in just 2 months
8
ROAS

The Challenge

Hot shapers wanted to start selling in the US (Hispanic and not the Hispanic audience). They have a successful brand in Latam but the US was a completely unknown market for them

The Process

We started analyzing the biggest and direct competitors for this brand to understand better its unique value proposition. After we created their full brand message, we started creating video ads and copies that deliver the right message and benefit to new audiences.


Finally, we run its Facebook Ads and optimized them to get the expected ROAS

The Solution

The Facebook Ads campaign got:


  • 8.03X ROAS
  • 7.40% CTR
  • $23 CPM
  • $23.000 in sales in just 2 months
Skills Used

Paid Ads,Paid Ads,Branding,Copywriting,Branding

Industry

Style & Fashion

Results by the numbers

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David Von

The client had the following challenges:


  1. Low email marketing revenues
  2. No email marketing strategy
  3. No optimization on the Klaviyo account
  4. Low repeat customers

US

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The Good Ritual was looking to increase LTV and AOV by adding subscription options.

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Peter Pauper Press wanted to establish their own ecommerce presence without damaging the Amazon revenue stream they had already developed for their catalog of books, journals and stationery gifts. Finding the right audience and differentiating the product offering for searchers truly interested in premium paper goods were challenges I needed to overcome in order to deliver profitable campaigns.

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Key achievements:

  • $1.27m in sales in the first 18 months, with an advertising spend of $428,302 (Facebook)
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  • return customer rate of 10% (hearing aids are usually a one-time purchase)
  • over 200 - 5 star reviews, dozens of video testimonials

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