Managed to achieve expected ROAS and CPA, while scaling the ad spend to around 1000 USD per day
Scaling Facebook campaign in Sweden, with daily ad spend of around 500-1000 USD, while maintaining positive ROAS and KPI's.
I had to focus on ad creatives, showing the products, and building the interest by using the image and video ads. I worked with editors to create catchy ads with high-quality hooks, that were designed to catch attention fast. I worked on Facebook, testing ads and scaling what had the best results
Managed to achieve expected ROAS and CPA, while scaling the ad spend to around 1000 USD per day
Paid Ads,Paid Ads,Branding,CRO,Web Development
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When it comes to advertising on social, its very challenging, since products are cheap. This made it difficult to make it profitable with ads when targeting directly to individuals (B2C) instead of business owners (B2B). They are more profitable when they get bulk orders from businesses or organizations. Targeting a cold audience on Facebook/Instagram was challenging to stay profitable at scale.
In the realm of timeless baby clothing, Feltman Brothers, with a rich history spanning a century, faced challenges in navigating the nuances of modern marketing, particularly in email campaigns. This case study delves into how Feltman Brothers overcame their marketing hurdles through a transformative partnership with Mayple.
In the heart of Munster, Ottawa, Saunders Farm stands as a 100-acre agri-tourism haven that hosts an array of community events, including festivals, weddings, Farm Camp, Haunting Season, winter festivities, and boasts the largest collection of hedge mazes in North America. As the Marketing Coordinator at Saunders Farm, the challenges of boosting engagement and optimizing their email marketing strategy loomed large. This case study delves into the farm's journey to harness their marketing potential with the assistance of Mayple.