Consistent Google ROAS of 5.56

Facebook Ads ROAS of 3.98

20,000 sales generated

0.5
ROAS

The Challenge

Hunter & Gather are on a mission to provide you the tools you need to thrive!

Their range of food is free from grains, refined sugars & seed oils, and target consumers who follow a Paleo, Keto, Gluten Free, Low Carb, Banting, Sugar Free, Dairy Free lifestyle. The range includes amazing mayos, oils, sauces and supplements which are available through their direct-to-consumer Shopify store and also sold through a variety of retailers.

As one of my first freelance clients, and longest standing current client, it has been a pleasure working with the Hunter and gather founders, Jeff and Amy, and seeing their business grow substantially over the years. Hunter and Gather have an amazing base of extremely loyal customers who consistently repeat purchase and advocate for the brand.

When starting with the brand, they were still relatively new with a monthly revenue of approx £4,000 (they now have a monthly revenue of over £80k/m). They were looking for long-term sustainable growth with the main challenge being the fact they were relatively unknown to the market at the time.

The Process

Over the past few years, we have run a significant number of campaigns building engagement at the top of the funnel and feeding customers through to the lower parts for optimal conversions. With specific targeting and clear messaging, campaigns delivered the results Hunter and Gather were looking for, with increased revenue month-on-month over an extended period of time.

Facebook Ads have focused on new customer acquisition with specific targeting of key groups and compelling ad creative.

Through the use a detailed Google Ads account making use of both the shopping feed and search ads, I have ensured that Hunter and Gather take advantage of every opportunity of being in the right place at the right time when there is search intent for their products, product category, or customers looking for products that align with their diet.


I am their dedicated PPC resource and am responsible for all digital ad channels. Working with Hunter and gather has enabled me to focus on my primary skill set, getting the most out of ad platforms by making data driven decisions to ensure campaigns run at their optimal levels. I worked closely with the brand to construct compelling ads, great offers and hooks and importantly, focussed on long-term growth and customer retention.

The Solution

Consistent Google ROAS of 5.56

Facebook Ads ROAS of 3.98

20,000 sales generated

Skills Used

Paid Ads,Paid Ads,Paid Ads,Google Shopping,Paid Ads,Paid Ads

Industry

Food & Drink

Results by the numbers

See what Mayple
can do for you

Put your e-mail in and we'll arrange a consultation call for you

Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.

More Case Study

Stellar Construction LLC

The client wanted to use a website to generate leads online. They had a website designed and

built. After six months of their website being live, they had generated zero website leads. That’s when they contacted us to help them with their inbound marketing.

0.4

CPL

SyQwest

SyQwest expressed frustration with their position and placement in Google’s search engine results

and felt they had lost touch with their customers. They wished to improve the amount of traffic coming in from organic search engine results for people looking for their products.

Alma Sensai

the launch an opening of a high-end private club in a palace in Madrid prime real estate to an international audiences.

Bounkit

They wanted to make their brand look better online & get more results

Lake Art Glass

Lake Superior Art Glass, an art gallery and teaching studio, faced challenges in managing audience segments and implementing best practices. The Marketing Coordinator sought Mayple's guidance.

American Printing House for the Blind

The American Printing House for the Blind faced challenges with Mailchimp set up using audiences instead of groups. The Marketing/Communications department sought Mayple's expertise.

Waterloogreenway

Ready to revolutionize your marketing approach? Partner with Mayple and embark on a transformative journey toward enhanced engagement, improved metrics, and sustained growth. Contact us today to explore tailored strategies that will redefine your marketing trajectory.

University of Georgia

University of Georgia, SNAP-Ed, a vital organization funded by the Georgia Department of Human Services, plays a pivotal role in providing Supplemental Nutrition Assistance Program education (SNAP-Ed) across the state. This case study delves into their collaboration with Mayple, which led to significant improvements in email engagement, content delivery, and overall outreach strategy.