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Julie, for the first time, is now experiencing growth from outside her in-person service area in Los Angeles. As well, she is now developing a social following and gaining subscribers to her video plans, expert advice, and status in the fitness industry.
We are continuing ongoing support to her efforts on a monthly basis and her numbers for organic are doubling (or more) each month.
Julie came to me in search of a revamped web presence and to start digital marketing with an emphasis on selling videos, merch, and live Pilates/Fitness training online.
She had never embarked on any digital marketing and was completely in the dark about how digital works, what's possible, costs, etc.
She is another candidate I've helped go from nothing to something when it comes to marketing on the web, social, mobile, and thru digital ads.
To start with, we helped Julie think, for the first time, about what specifically she wanted to achieve. Most clients think too much about the "big picture" and not enough about identifying and expanding on the specific, individual things they want to accomplish. We helped her set atomic, realistic goals that we couldn't work toward by establishing solid digital marketing fundamentals:
Julie, for the first time, is now experiencing growth from outside her in-person service area in Los Angeles. As well, she is now developing a social following and gaining subscribers to her video plans, expert advice, and status in the fitness industry.
We are continuing ongoing support to her efforts on a monthly basis and her numbers for organic are doubling (or more) each month.
Copywriting,SEO,Marketing Strategy,Content Marketing,Web Development,Web Development,Email Marketing
Sports, Outdoors & Fitness
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Olivela went against the expert opinions of not only myself, but our paid social lead and their Facebook rep. They wanted to set up their ad sets in a very niche way by targeting each celebrity and their charity. For example, one ad set for Jennifer Anniston and one ad set for St. Jude. Not only did I struggle with targeting challenges, but creative issues as well. The celebrities and charity's representation were later seeing the creative live on their feeds and telling Olivela they were not approved, so I had to pause ads and/or launch new ones. The algorithm was consistently being reset almost on a daily basis due to unforeseen circumstances on Olivela's side.
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