The results showed a 25% lift in last season's acquisition volume with a 30% drop in the cost per acquisition.

0.3
CPO

The Challenge

The goal of this project was to generate as many new Telco customers across several lines of business.

The Process

The approach was to take a holistic view of all lead generation channels, create in initial media strategy and plan, execute on that plan and then optimize based on the results. The plan focused heavily on digital channels but also included direct mail and out of home.

The Solution


The results showed a 25% lift in last season's acquisition volume with a 30% drop in the cost per acquisition.

Skills Used

Paid Ads,Paid Ads,Paid Ads,Paid Ads,Branding,CRO,Marketing Strategy

Industry

Technology

Results by the numbers

See what Mayple
can do for you

Put your e-mail in and we'll arrange a consultation call for you

Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.

More Case Study

14

ROAS

Picard Studio

The challenge for this project was that the client has never ran any ads on social and had no prior data to leverage. The client also didn't know if there was a market for his product on social.

0.2

CPO

Nectar USA

Nectar USA is a brand that is primarily retail in Las Vegas. Items are priced at the gift-shoppy price, and hence is challenging to acquire customers

0.2

CPO

Workspace Art

  • Drive B2B orders

Bank of America

Create an internal promotional campaign to educate Bank of America's Mortgage Loan Officers (MLOs) on best practices for selling mortgages to potential home buyers. Internal campaigns had been met with mixed results in the past.

Omnium Circus

Omnium Circus, a nonprofit circus celebrating inclusivity and diversity, faced a rapid decline in open rates. The Founder/Executive Director sought responsiveness and platform knowledge.

Safar Publications

Safar Publications, an online learning platform, enlisted Mayple's help in optimizing their journeys initiative.

Oakland Museum of California

Unlock your museum's marketing potential with Mayple! Join the Oakland Museum of California (OMCA) on a transformative expedition toward enriched engagement, enhanced metrics, and sustained growth. Mayple's expert approach has reshaped OMCA's email marketing strategy, propelling them to new heights.

Film Independent

Film Independent, a nonprofit arts organization serving filmmakers, sought to grow its audience and automate data processes. The Marketing and Communications team looked to Mayple for assistance.