After 2 months, I reduced the lead cost by 30% and increased the CTR from 1.89% to 2.8%.
expert
New brand in a very competitive market.
Outsource services provider. I created particular lead gen Google Ads, Linkedin, and Taboola campaigns. On Linkedin, I targeted specific job roles and industries. On Google, I created general keywords and competitors' search campaigns and combined topics with keywords target in the Google display network. On Taboola we published a PR on B2B websites.
After 2 months, I reduced the lead cost by 30% and increased the CTR from 1.89% to 2.8%.
Paid Ads,Paid Ads,Marketing Strategy,SEO,Paid Ads
Technology
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Definition of the B2C and B2B value proposition of Sports betting and Bingos in Spain.
Definition and implementation of the Group's brands architecture
