While AOV was low, we were able to improve upon their previous agency's results even while they underwent website changes and optimizations.

0.25
ROAS

Justin G.

Mayple Vetted

expert

The Challenge

LaDiDa makes a CBD infused line of lattes. We worked together with a multi-channel approach to help them grow. Some challenges we faced was low average order value and restrictions around CBD for paid ads on Facebook.

The Process

I oversaw and implemented the entire paid media plan. From ad creation to optimizations, to campaign builds, to reporting. We worked to reach their 2.5 ROAS KPI and all our decisions flowed into that overarching goal.

The Solution

While AOV was low, we were able to improve upon their previous agency's results even while they underwent website changes and optimizations.

Skills Used

Paid Ads,Paid Ads,Paid Ads

Industry

Food & Drink

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