In 5 days, after only spending $1500, their ROAS was 4.08 with 34 purchases and a CPA of $41.38, and an average order value of $167. Their normal average order value on their main store is $100.
Running a campaign for only a week, which means no time to test anything
The client had a good customer list engagement plus used some narrow interest targeting
In 5 days, after only spending $1500, their ROAS was 4.08 with 34 purchases and a CPA of $41.38, and an average order value of $167. Their normal average order value on their main store is $100.
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Join us on a journey into the world of small business marketing, where a unique paint-your-own pottery studio, The Mad Potter, faced challenges with their email marketing strategy. As a one-person marketing team, their Marketing Manager embarked on a quest to enhance engagement, improve metrics, and sustain growth. Discover how partnering with Mayple transformed their email marketing approach, making it more personalized and effective, ultimately leading to increased open rates and confidence in their marketing efforts. This is the story of The Mad Potter, a testament to the power of strategic collaboration with Mayple.
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In the world of travel, YOLLO Group Services, Inc. stands as a leading travel agency, specializing in all-inclusive packages for events such as Essence Festival, Urban Fiesta, and NBA All-Star. These packages not only provide access to the hottest events but also offer excursions, party passes, drink specials, and an abundance of fun. As a Manager at YOLLO Group Services, the challenges of email marketing were a roadblock to unlocking their marketing potential. This case study delves into YOLLO Group Services' partnership with Mayple and the transformation that ensued.