Grew the Macys.com site from number 11th to the 6th biggest ecommerce site in America.

The Challenge

Improve brand presentation and maximize the growth of the Macy's website business.

The Process

With a team of 72 people in NY and SF we created brand stories and creative to engage and transact with 40 million people a month.

The Solution

Grew the Macys.com site from number 11th to the 6th biggest ecommerce site in America.

Skills Used

Marketing Strategy

Industry

Style & Fashion

Results by the numbers

See what Mayple
can do for you

Put your e-mail in and we'll arrange a consultation call for you

Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.

More Case Study

The British International School of Houston

The British International School of Houston is a premium private K-12 located in one of Houston's suburbs. Because of its location away from the center of wealth, Houston's heavy traffic, and it's location in a suburb away from main roads or highways, BIS Houston was known as one of Houston's best kept secrets but had reached a plateau in its growth. In addition, as a premium private school, BIS Houston also has 2 or 3 competitors that are located closer to the center of wealth within Houston that have comparable tuition rates (averaging $24,000/year per child).

RIU HOTELS

The launch of one of the most emblematic hotels of madrid. located in a history building, one of the only building. with a 360 view of madrid. the challenge in summer. of 2019. was to launch the hotel through a huge media buzz created from a VIP private party on the sky 360 bar.

0.26

CPI

myMomentum

myMomentum is a wellness app that motivates you to live well through points and rewards. They wanted to get more app downloads and gain a broader reach in the market.

Oakland Museum of California

Lake Art Glass

Lake Superior Art Glass, an art gallery and teaching studio, faced challenges in managing audience segments and implementing best practices. The Marketing Coordinator sought Mayple's guidance.

Roots Natural Kitchen

Roots Natural Kitchen, a fast-casual restaurant chain specializing in salad and grain bowls, faced email marketing challenges that hindered their growth and engagement. This case study delves into their collaboration with Mayple, leading to substantial enhancements in email design, audience segmentation, and overall email marketing strategy.

Waterloogreenway

Ready to revolutionize your marketing approach? Partner with Mayple and embark on a transformative journey toward enhanced engagement, improved metrics, and sustained growth. Contact us today to explore tailored strategies that will redefine your marketing trajectory.

V2

V2 Hospitality, a Marketing Consultancy, sought Mayple's expertise to address time constraints and allocate efforts efficiently. As the founder overseeing marketing responsibilities, the challenge lay in optimizing strategies for maximum impact within the limited time available.