Grew the Macys.com site from number 11th to the 6th biggest ecommerce site in America.
expert
Improve brand presentation and maximize the growth of the Macy's website business.
With a team of 72 people in NY and SF we created brand stories and creative to engage and transact with 40 million people a month.
Grew the Macys.com site from number 11th to the 6th biggest ecommerce site in America.
Marketing Strategy
Style & Fashion
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SureFit was looking to improve it's eCommerce sales primarily through organic, paid search, affiliate and email channels. The challenge was to create a holistic digital marketing strategy that the company could implement on a consistent basis to generate direct to consumer sales as well as customer retention/repeat purchases.
The British International School of Houston is a premium private K-12 located in one of Houston's suburbs. Because of its location away from the center of wealth, Houston's heavy traffic, and it's location in a suburb away from main roads or highways, BIS Houston was known as one of Houston's best kept secrets but had reached a plateau in its growth. In addition, as a premium private school, BIS Houston also has 2 or 3 competitors that are located closer to the center of wealth within Houston that have comparable tuition rates (averaging $24,000/year per child).