One challenging project was working on Rue La La’s exclusive “Madison Avenue” boutiques where vintage Chanel and other very high-end clothing and accessories were sold on our website. Some items were sold for upwards of $10K and they were final sale, unable to be returned. So, writing product descriptions that were accurate and extremely descriptive was imperative. I strengthened my attention-to-detail skill set in this role.

Afimilk was about to launch a set of new apps for their automation platform, and I wrote the entire product line text by creating taglines, landing pages, PPC campaigns, website, and social media content. I worked closely with the Director of Marketing, Director of Products, and The Product Marketing Manager to develop the right tone of voice.

Prior to working with DIDO AGENCY, their profit margins were typically strong, but they weren't fully utilizing their network of previous buyers. Quinn discovered that in order to stay in touch with customers between transactions, it needed to improve its marketing efforts.

Very competitive market. Since they were an innovative startup, finding relevant search terms for SEO with satisfied search volume was challenging.