1.5
CPO

The Challenge

The Process

The Solution

Skills Used

Paid Ads

Industry

Electronics

Results by the numbers

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More Case Study

0.51

CPO

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0.25

CPO

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2.54

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1.5

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Gradelink

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M1 Concourse, a race track and events center, faced challenges with low open rates, click rates, and minimal e-commerce purchases. The Digital Marketing Manager, responsible for email to social media and website efforts, felt they were underutilizing tools.