How to sign up new users for an annual plan

ClubMed is well know luxury Travel Agency with its owns resorts.

I've been managing their Google Ads Account for Belgium, The Netherlands and Luxembourg for about 10 month while I was working as a PPC Expert at iProspect (part of Dentsu Aegis Media Group), Digital Agency.

The challenge was to keep CPC low while maintaining booking in their resorts around the world.

Launch Bath & Body Works website

• CPO (Cost per order) was drastically increasing
• Competition like Zomato had an upper hand
• Hyperlocal targeting had very high CPA