Not only did we maintain a 5x ROAS but increase CR by almost 40% vs prior to paid media buy.

Started at 30k in June 2022, on pace to hit 1mils for November 2022

5
ROAS

The Challenge

Never done paid media and was only in UK, want to launch in US

The Process

Build out campaign structure for FB/IG + TikTok + Google

The Solution

Not only did we maintain a 5x ROAS but increase CR by almost 40% vs prior to paid media buy.

Started at 30k in June 2022, on pace to hit 1mils for November 2022

Skills Used

Paid Ads,Paid Ads,Google Shopping,Paid Ads,Paid Ads

Industry

Beauty

Results by the numbers

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More Case Study

The British International School of Houston

The British International School of Houston is a premium private K-12 located in one of Houston's suburbs. Because of its location away from the center of wealth, Houston's heavy traffic, and it's location in a suburb away from main roads or highways, BIS Houston was known as one of Houston's best kept secrets but had reached a plateau in its growth. In addition, as a premium private school, BIS Houston also has 2 or 3 competitors that are located closer to the center of wealth within Houston that have comparable tuition rates (averaging $24,000/year per child).

10

ROAS

Earth2

Head of digital marketing for Earth2.io


Earth 2 is a futuristic concept for a second earth; a metaverse, between virtual and physical reality in which real-world geolocations on a sectioned map correspond to user generated digital virtual environments. These environments can be owned, bought, sold, and in the near future deeply customized.


Role:

- Experiential Marketing

- Facebook and Instagram Marketing

- A/B testing

- Copywriting

- Advertising Strategy

- User Acquisition




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