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Current Metrics with a $500/month boosting budget for the last week, we started with new pages in November:
FB/IG Brand Awareness
Ad Recall - 1,400
Impressions - 31,169
Spend - $35.01
FB/IG Engagement
Post Engagements - 999
Spent - $35.01
Likes Campaign
Likes - 117
Spend - $70.41
Promoting any supplement on Facebook and Instagram must be done correctly or your boosted posts could be denied. With our experience, we knew exactly how to navigate the waters from the very beginning and now we are seeing growth on both platforms consistently.
With this client, TBM juggles many different things at once. We start by writing and designing the content. Then, we schedule it out on the platforms and boost it according to the strategy we have in place. We consistently update their LinkInBio App and check for engagement on our posts. We continuously make sure the pages are optimized with the correct information. We really like to make sure we are all working as a team with the client to hit goals, communicate results, and drive results.
Current Metrics with a $500/month boosting budget for the last week, we started with new pages in November:
FB/IG Brand Awareness
Ad Recall - 1,400
Impressions - 31,169
Spend - $35.01
FB/IG Engagement
Post Engagements - 999
Spent - $35.01
Likes Campaign
Likes - 117
Spend - $70.41
Paid Ads,Paid Ads,Branding,Branding,Social Media Management
Health & Wellness
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Managed their Google Ads and Amazon ads accounts. Google performed well for them. We were able to drive revenue at about a 600-800% ROAS depending on seasonality. Toward the holidays, we could really ramp up and even see higher ROAS.
Overall, they were happy w/ performance but unfortunately had to cut budgets in late 2020 due to covid/supply chain issues.
Our partnership began as the company underwent a complete rebranding and repositioning. Formerly Sunshine Kids and well known in retail spaces for exceptional safety standards, Diono wanted to establish themselves as an international brand with its own ecommerce channel and a product line that expanded beyond car seats. With a small budget and strict pricing requirements, we drove growth of the Diono brand and digital footprint up to the point of acquisition in early 2018.
Wise Line Tools, a power tool retailer, faced challenges with web sales and marketing. The responsible individual sought Mayple's assistance.
Mondiale, specifically TPI, is a dynamic publication house focusing on three magazines dedicated to the live events industry. As the Events Manager and Marketing professional, A. Clarke plays a crucial role in organizing social networks, managing content, implementing email marketing strategies, and running paid ads.
M1 Concourse, a race track and events center, faced challenges with low open rates, click rates, and minimal e-commerce purchases. The Digital Marketing Manager, responsible for email to social media and website efforts, felt they were underutilizing tools.
In the heart of Munster, Ottawa, Saunders Farm stands as a 100-acre agri-tourism haven that hosts an array of community events, including festivals, weddings, Farm Camp, Haunting Season, winter festivities, and boasts the largest collection of hedge mazes in North America. As the Marketing Coordinator at Saunders Farm, the challenges of boosting engagement and optimizing their email marketing strategy loomed large. This case study delves into the farm's journey to harness their marketing potential with the assistance of Mayple.
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