I Improved the target qualified value of new sales by 70% in 12 months.
At MessageMedia Group, a global telecom text messaging provider, I was responsible for online lead generation on all six brands, managed and executed end-to-end digital campaigns from design to implementation to review and reporting.
Managed $1.5M annual advertising budget on Google Adwords, Bing Ads, Facebook Ads, including search and display. Responsible for CRO using Optimizely. Improved SEO with site audit through screaming frog, implement changes including site architecture restructure, onsite SEO, link acquisition. Managed new lead generation initiatives including testimonials, site reviews, NPS surveys.
I Improved the target qualified value of new sales by 70% in 12 months.
Paid Ads,Paid Ads,Paid Ads,Paid Ads,CRO,SEO
Technology
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StandWithUs (SWU) is an international and non-partisan Israel education organization that inspires and educates people of all ages and backgrounds, challenges misinformation and fights antisemitism.
SWU empowers and energizes students and communities with leadership training and educational programs on hundreds of college campuses, high schools, and middle schools. SWU informs through social media, print and digital materials, films, weekly newsletters and missions to Israel.
We help Stand with us to be one of the most evolve and digital driven Non-Profits in the world!
Analysing, advertising and social media management to many projects within standwithus.
The Northeastern University Off-Campus Engagement and Support office plays a vital role in assisting NU students during the apartment search process, providing valuable insights into renter's rights, and offering support through available resources. Their communication channels, including newsletters, emails, and social media, are key to connecting with students effectively.
In the realm of publishing, Magnetic Press LLC stands as an industry leader, specializing in games and art books. The challenges of enhancing email marketing strategies, particularly for a small business, are not uncommon. This case study illuminates how Magnetic Press LLC overcame these challenges through their partnership with Mayple, setting their business on a trajectory of improved engagement and growth.