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Mike shutdown the campaign after deciding he would potentially be a spoiler.
Led the new media team with a $200mm budget to build the new media infrastructure and researched feasibility for Mike Bloomberg's 2016 presidential run.
I was the media lead, built the in-house team and vetted all technology and adtech providers for the entire campaign. I also participated in the US House strategy in the case that no candidate reached the 270 electoral vote threshold.
Mike shutdown the campaign after deciding he would potentially be a spoiler.
Paid Ads,Web Development,Paid Ads,Paid Ads,Paid Ads,Paid Ads,Paid Ads,Paid Ads,Paid Ads,Paid Ads,Paid Ads,Paid Ads,Content Marketing,Branding,CMO,Other,Content Marketing,Copywriting,Web Development,Branding,Email Marketing,Marketing Strategy,SEO,Web Development,Other
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Adobe had an opportunity to engage creative and marketing professionals on the LinkedIn social media platform to drive interest in its products. Adobe had an account on LinkedIn, but there was no established strategy or approach to grow the community or foster engagement. Adobe wanted to create and implement a LinkedIn strategy to connect with and engage its audience.
Upon starting new management for any new brand, I find that after an audit there are several key changes that need to be made including structure, creative, and targeting. This was the case for SITM. They sell crazy fun socks but they were targeting crew socks, knee high socks etc. Along with restructuring their campaigns,
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In the dynamic world of startups and business scaling, effective marketing is paramount. The Idea Village, an organization dedicated to helping startup founders scale their businesses through a range of innovative programs, recognized the need to enhance their email marketing strategies. This case study delves into their journey of transformation with Mayple.
MelioGuide, a leading online provider of safe and effective osteoporosis exercise programs, encountered challenges stemming from the complexity of MailChimp. The Marketing team, responsible for all marketing and website operations, sought Mayple's expertise.
Unlock your museum's marketing potential with Mayple! Join the Oakland Museum of California (OMCA) on a transformative expedition toward enriched engagement, enhanced metrics, and sustained growth. Mayple's expert approach has reshaped OMCA's email marketing strategy, propelling them to new heights.
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The Redux Group, a real estate group in the DC area, faced challenges in consolidating audiences for improved tagging and segmentation. The Marketing Specialist overseeing events and email marketing sought assistance.
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