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First shopify client with huge organic reach from the Instagram page. A lot of technical issues back then, for instance having paypal as the media source, just because the account wasn't set to express checkout.
Client didn't want to scale more than $100k/month so he doesn't have to double his team. So we paused activity in order to allow other brands to grow
I was managing the actual media buying on Facebook, and was in charge of the creative team creating all the banners/videos, along with catalog creation, understanding which procucts to promote.
I managed to increase ROAS from ~150% to ~210%
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Kodland is an online platform that helps kids 8-17 learn about coding languages and programming. They were in the midst of breaking into a new market in the UK and US, and were not sure on how to scale ads in these specific markets, after trying to scale up with their in house team, they reached out to us for a fresh perspective and
