I managed to increase ROAS from ~150% to ~210%

0.4
ROAS

Michael M.

Mayple Vetted

expert

The Challenge

First shopify client with huge organic reach from the Instagram page. A lot of technical issues back then, for instance having paypal as the media source, just because the account wasn't set to express checkout.


Client didn't want to scale more than $100k/month so he doesn't have to double his team. So we paused activity in order to allow other brands to grow

The Process

I was managing the actual media buying on Facebook, and was in charge of the creative team creating all the banners/videos, along with catalog creation, understanding which procucts to promote.

The Solution

I managed to increase ROAS from ~150% to ~210%

Skills Used

Paid Ads,Paid Ads

Industry

Style & Fashion

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