“We were constantly overpaying for decent, but not great results. Banker Creative took the time to understand our needs and cast a compelling vision for how to not just create a nice website, but frame a clear marketing strategy.”
~Mark Moffatt, General Manager
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Primary Problems:
Even though Moffatt Products was an established company with over fifty years in the industry, its online presence was holding the company back. They had no way to generate leads online, and no clear marketing strategy. Their website didn’t highlight Moffatt’s design chops and hurt their credibility. They were coming in second to their competitors in SEO ranking. Their e-commerce was stagnant. E-commerce was a biggie, especially as it was important to Moffatt that engineers and product designers be able to easily navigate the Moffatt website to find what they need.
They were losing ground to competitors who offered an inferior product.
“We were constantly overpaying for decent, but not great results. Banker Creative took the time to understand our needs and cast a compelling vision for how to not just create a nice website, but frame a clear marketing strategy.”
~Mark Moffatt, General Manager
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Michelle wanted to build a Podcast and Instagram community around learning the French language as an adult, as she was living in Paris and found it difficult to access easy resources which would help her acquire fluency faster. She particularly wanted to focus on high quality audio resources.
She wanted to spend $0 in paid marketing, and build the community organically.