
Successfully relaunched the website and developed SEO and SEA as the most important traffic channels bringing in 80% of the traffic and generating twice as much orders as before the relaunch while decreasing the Cost per purchase by 73% and keeping the average order value.
Re-Launch the webshop with the goal to win back the first mover advantage
Successfully relaunched the website and developed SEO and SEA as the most important traffic channels bringing in 80% of the traffic and generating twice as much orders as before the relaunch while decreasing the Cost per purchase by 73% and keeping the average order value.
Paid Ads,Paid Ads,Content Marketing,Marketing Strategy,SEO,Web Development,CRO
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The challenge, EFTI’s reputation is mostly known within the industry as a top level education center in Madrid, highly valued but mostly off-line. Over the years several small schools appeared in the digital context and captured the digital market quota leaving EFTI with low digital impact. The challenge was to position LIBREE’s digital platform as a new player in the online course sector and as a top player in the online visual art education.
In this enlightening case study, we embark on a journey with Crafting Jeannie, a dynamic provider of printable products tailored to early education. Crafting Jeannie sought to revolutionize their email marketing strategy through a strategic partnership with Mayple, a pioneering marketing management platform. By leveraging Mayple's expertise, Crafting Jeannie tackled critical challenges, rejuvenated their email marketing practices, and achieved impressive results. This case study highlights substantial improvements in KPIs, particularly in open rates and click rates.