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The results included millions in reach across influencers and brands ranging in Airbnb, WeWork, influencers like @heyashleyrenne @carly.nogg, 3+% engagement, sales, events.
Developing integrated events, placements and features with Atlanta live event and retreats globally.
My process included developing goals for awareness, reach, and results with Fitness Fuses with Fashion, CREATEIT Summit, and Global retreats for both our brand and influencer marketing and product placement for brands.
Fitness Fuses with Fashion combined UnderArmour, Athleta, Atlanta Communities, Art Institute, Herbalife Nutrition, True Foods Kitchen, and Atlanta Childrens Shelter giving back. I managed influencers integrated into campaigns, content creation, tracking results, as well as content strategy and vision with videos and social media.
This include web page developments, sponsorships, and email launches.
This has continued across our global retreats and brand activations.
The results included millions in reach across influencers and brands ranging in Airbnb, WeWork, influencers like @heyashleyrenne @carly.nogg, 3+% engagement, sales, events.
Branding,Other,Content Marketing,Copywriting,Web Development,Public Relations,Branding
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I worked with 3D printing tech, a 3D printing shop out of Atlanta focusing on 3D production and manufacturing. Having had some success with digital, they were looking for a way to refine their paid strategy to focus exclusively on an industrial commercial buyer profile, as opposed to individuals with small/singular printing jobs. By refining our targeting and leveraging audience strategy to only focus spend on B2B traffic, we were able to increase the new sale conversion rate 75%.
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In the heart of Munster, Ottawa, Saunders Farm stands as a 100-acre agri-tourism haven that hosts an array of community events, including festivals, weddings, Farm Camp, Haunting Season, winter festivities, and boasts the largest collection of hedge mazes in North America. As the Marketing Coordinator at Saunders Farm, the challenges of boosting engagement and optimizing their email marketing strategy loomed large. This case study delves into the farm's journey to harness their marketing potential with the assistance of Mayple.
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