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The results included millions in reach across influencers and brands ranging in Airbnb, WeWork, influencers like @heyashleyrenne @carly.nogg, 3+% engagement, sales, events.
Developing integrated events, placements and features with Atlanta live event and retreats globally.
My process included developing goals for awareness, reach, and results with Fitness Fuses with Fashion, CREATEIT Summit, and Global retreats for both our brand and influencer marketing and product placement for brands.
Fitness Fuses with Fashion combined UnderArmour, Athleta, Atlanta Communities, Art Institute, Herbalife Nutrition, True Foods Kitchen, and Atlanta Childrens Shelter giving back. I managed influencers integrated into campaigns, content creation, tracking results, as well as content strategy and vision with videos and social media.
This include web page developments, sponsorships, and email launches.
This has continued across our global retreats and brand activations.
The results included millions in reach across influencers and brands ranging in Airbnb, WeWork, influencers like @heyashleyrenne @carly.nogg, 3+% engagement, sales, events.
Branding,Other,Content Marketing,Copywriting,Web Development,Public Relations,Branding
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I worked with Circle specifically on affiliate partnership projects, email marketing campaigns, and online event management. As worthwhile as the experience was to assist Circle with these tasks, I still (like many) faced a few challenges.
One of those unique challenges was ongoing communication and consistent alignment when it came to back-to-back online events that took place throughout the Fall 2022 season. This caused a level of organization and attention to detail needed to sustain the work to make multiple online events successfully happen simultaneously. Because of that challenge, I learned to leverage putting structure and automated systems into place in order to carry out each task to ensure a smooth client and event attendee experience.
The American Printing House for the Blind faced challenges with Mailchimp set up using audiences instead of groups. The Marketing/Communications department sought Mayple's expertise.
University of Georgia, SNAP-Ed, a vital organization funded by the Georgia Department of Human Services, plays a pivotal role in providing Supplemental Nutrition Assistance Program education (SNAP-Ed) across the state. This case study delves into their collaboration with Mayple, which led to significant improvements in email engagement, content delivery, and overall outreach strategy.
In the bustling world of remote work and corporate travel, Anyplace, a provider of flexible-term furnished apartment rentals, seeks to stand out. Their mission is clear: provide quality accommodations equipped with reliable, gigabit-speed internet for remote workers, corporate travelers, and creatives. Email marketing plays a crucial role in building trust and credibility with their audience, helping them convert subscribers into loyal customers.
Join us on a journey into the world of small business marketing, where a unique paint-your-own pottery studio, The Mad Potter, faced challenges with their email marketing strategy. As a one-person marketing team, their Marketing Manager embarked on a quest to enhance engagement, improve metrics, and sustain growth. Discover how partnering with Mayple transformed their email marketing approach, making it more personalized and effective, ultimately leading to increased open rates and confidence in their marketing efforts. This is the story of The Mad Potter, a testament to the power of strategic collaboration with Mayple.
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