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Natural Health Centers provides a broad range of wholistic, natural treatments for a variety of ailments, illnesses and diseases. Clearly defining what the company does and presenting that for potential patients was the greatest challenge, since they help with so many different conditions.
By interviewing the doctors and staff of the center we were able to get an in-depth understanding of Natural Health's service capabilities, their preferred patient profile and the services they excel at.
Translating these into powerful landing pages which educate and bring patients to an understanding that NHC can help them treat their condition without compromising their desire for a clearner, more natural approach.
Connecting with patients at their time of need presents a unique opportunity to build trust and understanding. By stduying the search landscape around each of the conditions that NHC specializes in, we were able to build search campaigns that perfectly brought searcher and provider together resulting in a profitable new acquisition channel for NHC.
Paid Ads,Copywriting,Marketing Strategy,Branding
Health & Wellness
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This was a spiritual store with both a brick-and-mortar store (in Georgia) as well as an online store. Additionally, the client had a subscription box. The client wished to increase subscriptions to her monthly box as well as increase sales.
When we met the client, the lifetime value for the subscription box was low. It was underpriced and many people canceled after a month or 2. We worked to help increase the price and improve lifetime value with higher quality traffic.
The website was also confusing and disorganized. We helped to make the website organized and more user-friendly.
Last, we created a full-funnel to attract a cold audience and warm it up. Towards the end of our time with this client, we were able to convince them to trial a weekly sale (on Mondays) to improve average order value.
This client has basic flows in place with decent KPI stats and ROI. We're in the process of improving these metrics via A/B testing.
Ready to revolutionize your marketing approach? Partner with Mayple and embark on a transformative journey toward enhanced engagement, improved metrics, and sustained growth. Contact us today to explore tailored strategies that will redefine your marketing trajectory.
In the dynamic world of startups and business scaling, effective marketing is paramount. The Idea Village, an organization dedicated to helping startup founders scale their businesses through a range of innovative programs, recognized the need to enhance their email marketing strategies. This case study delves into their journey of transformation with Mayple.
Join us on a journey into the world of small business marketing, where a unique paint-your-own pottery studio, The Mad Potter, faced challenges with their email marketing strategy. As a one-person marketing team, their Marketing Manager embarked on a quest to enhance engagement, improve metrics, and sustain growth. Discover how partnering with Mayple transformed their email marketing approach, making it more personalized and effective, ultimately leading to increased open rates and confidence in their marketing efforts. This is the story of The Mad Potter, a testament to the power of strategic collaboration with Mayple.
Film Independent, a nonprofit arts organization serving filmmakers, sought to grow its audience and automate data processes. The Marketing and Communications team looked to Mayple for assistance.
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