Improve IRO and organic presence. Customer had worked with a previous agency with no improvements in the last 3 years

TechIS is a fantastic company that offers coding bootcamps online, completely remotely.

We had the challenge of almost halving their CPA (meetings booked) in a US-only campaign structure.

Having limited access to the process and infrastructure this was almost entirely down to us to increase campaign efficiency, curate content and optimise ads.

This is such a unique brand with a powerful message of keeping kids safe through technology! they're really wanting to scale & open new marketing channels to get in front of amazing moms who value safety!

Samsung operated in a highly competitive market for mobile phones. In Asia, there was always stiff competition with Chinese phone makers, and of course, Apple. For their flagship phones, it was necessary to stand out from the competition, with unique and highly visible formats in a cluttered, highly competitive environment, but it was even more important to approach the campaigns with a strong conquest approach.