With new audiences that were more aligned with the goals we wanted to reach, we saw conversions shoot up and have been growing MoM ever since.

6.6
ROAS

Hilary S.

Mayple Vetted

expert

The Challenge

North Drinkware has a fascinating product but their targeting for their facebook campaigns was very broad, although they were driving traffic they were not driving conversions.

The Process

My role was lead strategist I used a mix of analytical, and creative skills. I worked with the client to develop audiences that made more sense and were further down the funnel. I then built lookalike audiences and narrowed targeting down further.

The Solution

With new audiences that were more aligned with the goals we wanted to reach, we saw conversions shoot up and have been growing MoM ever since.

Skills Used

Paid Ads,Paid Ads,Google Shopping,Paid Ads

Industry

Art & Entertainment

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