2
ROAS

The Challenge

Nudestix was a new brand at that time in its nascent stage. Nudestix team needed help with google Ads PPC and their visibility on Search.


Lead the PPC team at Elite Digital and helped the brand set up and scale its PPC campaigns. Managed and scaled the account. built search ads, Display, Youtube, and Shopping Campaigns.


Built a full-funnel PPC strategy to create awareness, build consideration, and drive conversions for their products. Launched multiple new products along the way. Scaled their revenue from 10k a month to 40-50k a month Via Google ads.

The Process

Was the Digital Strategist at that time, Lead the PPC team but also worked with Social team to make sure the communication is cohesive across platforms

The Solution


Skills Used

Paid Ads,Google Shopping,Paid Ads,Paid Ads,Marketing Strategy,Other

Industry

Beauty

Results by the numbers

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HearGift

I co-built HearGift from zero to $1.5M in sales in 18 months. As a small hearing aid company in a sea of giants, we had to put our most creative hats on to bootstrap the company and gain a loyal client base. Aside from leveraging Facebook advertising and email marketing to generate sales, what we are most proud of is the ability to build a trustworthy and transparent company, with owners who were not afraid to be on camera, offer transparency and candid engagement with our customers. With this, we have a built a reputation of one of the most caring hearing aid companies in the world, changing thousands of lives. Our over 300 5-star reviews show that and it's one of our greatest achievements.


Key achievements:

  • $1.27m in sales in the first 18 months, with an advertising spend of $428,302 (Facebook)
  • $233,473 in sales with an advertising spend of $32,675 (Google)
  • return customer rate of 10% (hearing aids are usually a one-time purchase)
  • over 200 - 5 star reviews, dozens of video testimonials

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ROAS

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