Facebook leads ads for Peugeot cars to generate low-cost leads but also low-quality leads that result in low rates between leads to meetings or purchases.

Violet Purple School is a STEM-focused education center for kids aged 9-14 years old. They wanted to see results by:

• generating more webinar leads
• reaching the right audience

• Answer 1001 user analytics questions
• Determine product adoption
• Discover user activation metric
• Measure activation
• Manage data sources and connections
• Track campaign performance

Incremental growth YoY in a very competitive market.