Improved campaign CPA of pampers rewards program by 20% and scaled media spend to over 100k+ per month

0.2
CPO

The Challenge

Responsible for bringing a full spectrum of digital strategy across the Procter and Gamble portfolio while utilizing experience with digital media and analytics to execute digital acquisition CPA-based programs

The Process

Leveraged Facebook Ads to drive user acquisition of new and expectant moms to the Pampers Rewards program.

The Solution

Improved campaign CPA of pampers rewards program by 20% and scaled media spend to over 100k+ per month

Skills Used

Paid Ads

Industry

Baby

Results by the numbers

See what Mayple
can do for you

Put your e-mail in and we'll arrange a consultation call for you

Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.

More Case Study

0.52

CPL

Windowtech

Client is brand new to the social media advertising space. Did not have a Facebook business manager account previously, and when we created, it said that their account is disabled, even though we did not do anything on the account. In addition, we were in a time-crunch because they have a seasonal offer and want to promote it as much as possible.

Jersey Italian Gravy

Jersey Italian Gravy was challenged in getting their online website into an improved sales machine, to take the business up a level.

2.33

CPL

Norcom

The client wanted to generate new leads

0.47

CPL

Daytona Homes

Daytona Homes' #1 goal was to grow its online leads. In a crowded and competitive market, they knew that digital advertising was needed in their marketing strategy and for the success of the business.


They didn't just want to work with a digital advertising agency, they wanted to work with a group of specialists to ensure the success of their campaigns.

Lake Art Glass

‍Lake Superior Art Glass, an art gallery and teaching studio, faced challenges in managing audience segments and implementing best practices. The Marketing Coordinator sought Mayple's guidance.

TPI

Mondiale, specifically TPI, is a dynamic publication house focusing on three magazines dedicated to the live events industry. As the Events Manager and Marketing professional, A. Clarke plays a crucial role in organizing social networks, managing content, implementing email marketing strategies, and running paid ads.

V2

V2 Hospitality, a Marketing Consultancy, sought Mayple's expertise to address time constraints and allocate efforts efficiently. As the founder overseeing marketing responsibilities, the challenge lay in optimizing strategies for maximum impact within the limited time available.

Roots Natural Kitchen

Roots Natural Kitchen, a fast-casual restaurant chain specializing in salad and grain bowls, faced email marketing challenges that hindered their growth and engagement. This case study delves into their collaboration with Mayple, leading to substantial enhancements in email design, audience segmentation, and overall email marketing strategy.