Improved campaign CPA of pampers rewards program by 20% and scaled media spend to over 100k+ per month

0.2
CPO

The Challenge

Responsible for bringing a full spectrum of digital strategy across the Procter and Gamble portfolio while utilizing experience with digital media and analytics to execute digital acquisition CPA-based programs

The Process

Leveraged Facebook Ads to drive user acquisition of new and expectant moms to the Pampers Rewards program.

The Solution

Improved campaign CPA of pampers rewards program by 20% and scaled media spend to over 100k+ per month

Skills Used

Paid Ads

Industry

Baby

Results by the numbers

See what Mayple
can do for you

Put your e-mail in and we'll arrange a consultation call for you

Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.

More Case Study

Smile Herb

Sales were decreasing over the last 5 years due to client not having much of a digital presence.

Lake Art Glass

CDI College

Responsible for delivering quality instruction and facilitating student learning according to CDI’s College prescribed curriculum.

0.7

CPO

Lemonkind

LEMONKIND is a woman-owned business founded in 2016 with a mission to deliver 100% natural food & beverages that are both delicious & healthy. LEMONKIND is driven to utilize the earth’s most beneficial ingredients to help transform their consumer's overall well-being.  Lemonkind wanted to leverage a content ad strategy to attract a broader audience of health and wellness shoppers & drive

stronger sales.



Feltman Brothers

In the realm of timeless baby clothing, Feltman Brothers, with a rich history spanning a century, faced challenges in navigating the nuances of modern marketing, particularly in email campaigns. This case study delves into how Feltman Brothers overcame their marketing hurdles through a transformative partnership with Mayple.

American Printing House for the Blind

The American Printing House for the Blind faced challenges with Mailchimp set up using audiences instead of groups. The Marketing/Communications department sought Mayple's expertise.

Northeastern University

The Northeastern University Off-Campus Engagement and Support office plays a vital role in assisting NU students during the apartment search process, providing valuable insights into renter's rights, and offering support through available resources. Their communication channels, including newsletters, emails, and social media, are key to connecting with students effectively.

Oakland Museum of California

Unlock your museum's marketing potential with Mayple! Join the Oakland Museum of California (OMCA) on a transformative expedition toward enriched engagement, enhanced metrics, and sustained growth. Mayple's expert approach has reshaped OMCA's email marketing strategy, propelling them to new heights.