Over the last couple of years with the expanded channels and the optimisation of Google ads we are seeing 300-366% increase in average monthly revenues.
Grow sales and optimise the Google Ads account
Deep dive through the account, identified several areas that were holding the account back. Changed the attribution model to a more appropriate model. Segmented campaigns into tighter product category clusters. Utilised Google Shopping in a more meaningful way. Updating to smart shopping when it became available.
As the relationship grew I made some additional recommendation to open up Facebook / Instagram as a channel. Then subsequently Pinterest and Influencer marketing
Over the last couple of years with the expanded channels and the optimisation of Google ads we are seeing 300-366% increase in average monthly revenues.
Paid Ads,Paid Ads,Google Shopping,Paid Ads,Paid Ads
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Melbourne Bushfood came to me with minimal focus on email marketing.
They did not have their automations set up, replenishment reminders or actively communicating and pushing their subscription base.
Being a CPG brand retention, loyalty and referrals are the biggest needle movers for them.
Michael was unsure if there was a viable market opportunity to provide virtual dermatology to Americans. He needed a viable way to test his business idea quickly. He turned to me to build out a paid ad program to gather leads for Clear Health.
The two of us needed to determine viable benchmarks of the cost per lead to determine whether or not this was a profitable business venture to supplement Nefaire. Additionally, we needed to determine the best ad platform to reach people interested in online dermatology.
Mondiale, specifically TPI, is a dynamic publication house focusing on three magazines dedicated to the live events industry. As the Events Manager and Marketing professional, A. Clarke plays a crucial role in organizing social networks, managing content, implementing email marketing strategies, and running paid ads.