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123% of KPI goal in 2019. Revenue growth of 24% from 2018-2019.
Driving efficient lead growth while mantiaining quality of leads. We ensured this by identifying the best location targets and audiences to add efficiencies to where we were spending and how we were spending.
I managed the budgets and optimizations for the brick and mortar showrooms of each region/state/city. We utilize data to create attribution modeling based on our spend in digital and a secondary model with offline spend via direct mail and traditional media
123% of KPI goal in 2019. Revenue growth of 24% from 2018-2019.
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increase reservation and optimized marketing funnels and sales processes to increase bookings
Sale of 10,000 trading courses on eBay, Amazon, Shopify. Creating marketing content, emails, sales pages, landing pages, extensive campaigns, webinars, online launches, on a large scale
Atlassian, a B2B workplace collaboration software company, was heading towards a cloud-first future where it needed to move its marketing processes from being focused on high-touch single product journeys to now self-serve (user onboards on their own), low-touch (light chat support based on bronze/silver status) and high-touch (gold status, enterprise customers) across many products and apps.
The technology, marketing and sales teams were misaligned, and looked for a partner who could speak marketing + sales + technology, which was the role I played. My responsibility was in leading product managers and program managers to enable strategies in lifecycle marketing (prospects growth, lead acquisition, nurture programming, conversion and retention) and move freemium users through the upgrade path, with the goal of activating low-CAC flywheel marketing.
:Unleash your marketing potential with Mayple and embark on a journey to amplify your business's reach and engagement. SSR, a leading authority in tech reviews for the HR, recruitment, and PeopleOps landscape, encountered unique challenges in their email marketing strategy. As the Senior Content Marketing Editor, they needed to address audience engagement and reporting hurdles. This is the story of SSR, a testament to how a strategic partnership with Mayple enhanced their email marketing approach and boosted their KPIs.
In the realm of timeless baby clothing, Feltman Brothers, with a rich history spanning a century, faced challenges in navigating the nuances of modern marketing, particularly in email campaigns. This case study delves into how Feltman Brothers overcame their marketing hurdles through a transformative partnership with Mayple.
Top Rank Soccer Academy, led by the dynamic Senior Coach and Marketing Director, caters to young soccer enthusiasts aged 3-17. Offering classes, private lessons, teams, and summer camps, the academy needed to optimize its email marketing approach.
Aviators Market is a unique platform, allowing individuals to list anything related to the aviation industry for sale. As one of the founder partners, J. Loparo plays a pivotal role in the platform's success.
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