
20,000+ Impressions
10,000+ Video Views
50% Play-Thru Rate
$0.01 Per Video Play
Their goal was brand awareness for a brand new e-commerce baking steel company. They needed to generate a lot of awareness, fast, in the tiny population of Switzerland. NLC came through for the win on a fast turnaround of the video so that we could get our campaign started off with a bang.
We created a 60-second explainer video for Pizza Steel Switzerland that generated over 10,000 video plays out of just over 20,000 impressions on Facebook and Instagram.
They received a 50% video play rate with an ad spend of just $112. They received an astonishing $0.01 per video play.
Our seamless design process allowed them to easily and efficiently request creatives for this campaign while providing us with important details that helped with the creative direction and objectives.
20,000+ Impressions
10,000+ Video Views
50% Play-Thru Rate
$0.01 Per Video Play
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Food & Drink
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The first product we decided to focus on was Capabunga. Capabunga is a wine stopper invented by two veterans of the wine industry. The challenge was a low product price point, so we decided to do a bundle set to raise the AOV and create a separate landing page. Before iOS changes, we were able to hit our goal of a 2.2 ROAS on our Facebook campaigns. We've since decided to focus on another product they're getting ready for launch called the Market Tote.