Needing to refine hundreds of pages of content into small chunks for use in a new app
Skimming over 300 pages of content to find the main points, re-organising content and rewriting in brief and concise sections to be put into an app. Creating a more consistent tone of voice and reducing the amount of jargon to improve readability.
Nonprofit & Government
Results by the numbers
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Developed & produced digital and lineal content during FIFA Brazil World Cup 2014 to increase a niche market viewer base.
Developed & produced digital and lineal content during the Supercup Final 2015
Developed & produced a series of interviews with the top Latin American soccer players in Europe
The main challenge of a big retailer is Black Friday. Besides a great amount of planning time, it needs a very careful attention to the real time data that is coming from the purchases. The campaign structure is quite a bit different with the products with the best promotions highlited and requires to be on duty overnight.