Needing to refine hundreds of pages of content into small chunks for use in a new app
Skimming over 300 pages of content to find the main points, re-organising content and rewriting in brief and concise sections to be put into an app. Creating a more consistent tone of voice and reducing the amount of jargon to improve readability.
Ongoing...
Copywriting,Content Marketing
Nonprofit & Government
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Creating a unifying feel to the feed, and bringing creative and interactive content to the community. We needed to bring a modern twist to the account and the brand to make sure it resonates with the target demographic. Our challenge was account growth and brand awareness which we've tended to thanks to a new and improve social media management strategy, promotional content and ads, and interactive content.
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