CVR
PrettyLitter is an American pet wellness company based in Los Angeles, that produces lightweight crystal-based cat litter that is designed to react to a cat’s urine to indicate potential health problems by changing color based on the acidity, alkalinity or the presence of blood in a cat’s urine.
They offer a unique product that the world isn't familiar with. Explaining the science behind the product, in addition to providing competitive differentiators was an important part of their marketing.
Mayple Vetted Expert
Fill in your marketing brief. Get matched with your perfect marketer. And scale your brand with full confidence.
