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For PRYA, I have improved open rates on their campaign emails from around 30%, to now maintaining an average of 51%.
Prior to working with me, they had £3-5K of their revenue coming from email campaigns. For the last three months, this has been £22-27k per month.
Since migrating to Attentive, PRYA have seen revenue from SMS alone at £35k per month!
These results are from a mixture of automations and from well timed and appropriately segmented SMS campaigns.
This work has been done with zero extra ad spend from the client, this extra revenue generated purely from sending out campaigns that resonate with their audience.
The challenge when working with PRYA has been targeting the right customers with emails - they were previously sending to all their 150k subscriber list and had poor open rates.
Since working together, I have improved deliverability and they now see open rates of >50% on most of their campaigns.
PRYA were using Klaviyo SMS when I began working with them and had low deliverability and poor results.
For PRYA, I take care of all their email marketing campaigns. With this client, I work as the 'full package', building out the content calendar, strategising ideas, designing the emails, writing copy and scheduling to appropriate segments of their list.
I have migrated them recently fully onto the Attentive platform for SMS marketing.
We have set up flows, automations and send regular, well segmented campaigns, with outstanding results.
We undertake a lot of A/B testing with PRYA - learning from our results on subject line tests, content testing and timing too.
For PRYA, I have improved open rates on their campaign emails from around 30%, to now maintaining an average of 51%.
Prior to working with me, they had £3-5K of their revenue coming from email campaigns. For the last three months, this has been £22-27k per month.
Since migrating to Attentive, PRYA have seen revenue from SMS alone at £35k per month!
These results are from a mixture of automations and from well timed and appropriately segmented SMS campaigns.
This work has been done with zero extra ad spend from the client, this extra revenue generated purely from sending out campaigns that resonate with their audience.
Email Marketing,SMS Marketing
Style & Fashion
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This client didn't have any finalized branding when I joined the team. I helped them finalize their brand ID (which they have since changed) and developed email templates based off of the guide for a cohesive member experience. They also had under cared for email flows.
I co-built HearGift from zero to $1.5M in sales in 18 months. As a small hearing aid company in a sea of giants, we had to put our most creative hats on to bootstrap the company and gain a loyal client base. Aside from leveraging Facebook advertising and email marketing to generate sales, what we are most proud of is the ability to build a trustworthy and transparent company, with owners who were not afraid to be on camera, offer transparency and candid engagement with our customers. With this, we have a built a reputation of one of the most caring hearing aid companies in the world, changing thousands of lives. Our over 300 5-star reviews show that and it's one of our greatest achievements.
Key achievements:
Company: produces and sells parts for recreational boats like switches and breaker, as well as custom panels.
Challenge: their acquired a 40k email subscriber list that was not monetized to its fullest
Results: 15-20% increase in revenue month on month as a result of our team's email marketing efforts
Film Independent, a nonprofit arts organization serving filmmakers, sought to grow its audience and automate data processes. The Marketing and Communications team looked to Mayple for assistance.
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M1 Concourse, a race track and events center, faced challenges with low open rates, click rates, and minimal e-commerce purchases. The Digital Marketing Manager, responsible for email to social media and website efforts, felt they were underutilizing tools.
Discover how Direct Textile Store, a leading online wholesaler catering to the healthcare and hospitality industries, unlocked the full potential of their email marketing with the strategic partnership of Mayple. This case study unveils the challenges faced, the impactful collaboration with Mayple, and the transformation that ensued.
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