For PRYA, I have improved open rates on their campaign emails from around 30%, to now maintaining an average of 51%.

Prior to working with me, they had £3-5K of their revenue coming from email campaigns. For the last three months, this has been £22-27k per month.


Since migrating to Attentive, PRYA have seen revenue from SMS alone at £35k per month!

These results are from a mixture of automations and from well timed and appropriately segmented SMS campaigns.


This work has been done with zero extra ad spend from the client, this extra revenue generated purely from sending out campaigns that resonate with their audience.



The Challenge

The challenge when working with PRYA has been targeting the right customers with emails - they were previously sending to all their 150k subscriber list and had poor open rates.

Since working together, I have improved deliverability and they now see open rates of >50% on most of their campaigns.

PRYA were using Klaviyo SMS when I began working with them and had low deliverability and poor results.

The Process

For PRYA, I take care of all their email marketing campaigns. With this client, I work as the 'full package', building out the content calendar, strategising ideas, designing the emails, writing copy and scheduling to appropriate segments of their list.


I have migrated them recently fully onto the Attentive platform for SMS marketing.

We have set up flows, automations and send regular, well segmented campaigns, with outstanding results.


We undertake a lot of A/B testing with PRYA - learning from our results on subject line tests, content testing and timing too.

The Solution

For PRYA, I have improved open rates on their campaign emails from around 30%, to now maintaining an average of 51%.

Prior to working with me, they had £3-5K of their revenue coming from email campaigns. For the last three months, this has been £22-27k per month.


Since migrating to Attentive, PRYA have seen revenue from SMS alone at £35k per month!

These results are from a mixture of automations and from well timed and appropriately segmented SMS campaigns.


This work has been done with zero extra ad spend from the client, this extra revenue generated purely from sending out campaigns that resonate with their audience.



Skills Used

Email Marketing,SMS Marketing

Industry

Style & Fashion

Results by the numbers

See what Mayple
can do for you

Put your e-mail in and we'll arrange a consultation call for you

Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.

More Case Study

2.33

CPL

Norcom

The client wanted to generate new leads

Holy Butter

They are a new business so there was a lot we had to do from scratch.

4

ROAS

PredictWind

They wanted us to increase their digital marketing presence, engagement & results.

U.S. National Whitewater Center

Global Edge Markets

Global Edge Markets operates at the intersection of business and digital marketing consulting in the bustling environment of New York. As a project manager, Daria plays a crucial role in orchestrating projects and closely collaborating with the business development department.

The Mad Potter

Join us on a journey into the world of small business marketing, where a unique paint-your-own pottery studio, The Mad Potter, faced challenges with their email marketing strategy. As a one-person marketing team, their Marketing Manager embarked on a quest to enhance engagement, improve metrics, and sustain growth. Discover how partnering with Mayple transformed their email marketing approach, making it more personalized and effective, ultimately leading to increased open rates and confidence in their marketing efforts. This is the story of The Mad Potter, a testament to the power of strategic collaboration with Mayple.

Frothy Monkey

Frothy Monkey, an all-day cafe, prides itself on quality, warmth, and building relationships in neighborhoods across multiple cities. Paige, the communications coordinator, plays a pivotal role in managing written and visual content for the Frothy Monkey retail cafes.

My Construction Payroll

In the competitive realm of construction payroll services, myconstructionpayroll (MC) found itself facing challenges in maximizing its marketing potential. Struggling with ineffective email marketing strategies and underutilized tools, the company sought a solution to elevate its engagement, metrics, and overall growth.