
For PRYA, I have improved open rates on their campaign emails from around 30%, to now maintaining an average of 51%.
Prior to working with me, they had £3-5K of their revenue coming from email campaigns. For the last three months, this has been £22-27k per month.
Since migrating to Attentive, PRYA have seen revenue from SMS alone at £35k per month!
These results are from a mixture of automations and from well timed and appropriately segmented SMS campaigns.
This work has been done with zero extra ad spend from the client, this extra revenue generated purely from sending out campaigns that resonate with their audience.
The challenge when working with PRYA has been targeting the right customers with emails - they were previously sending to all their 150k subscriber list and had poor open rates.
Since working together, I have improved deliverability and they now see open rates of >50% on most of their campaigns.
PRYA were using Klaviyo SMS when I began working with them and had low deliverability and poor results.
For PRYA, I take care of all their email marketing campaigns. With this client, I work as the 'full package', building out the content calendar, strategising ideas, designing the emails, writing copy and scheduling to appropriate segments of their list.
I have migrated them recently fully onto the Attentive platform for SMS marketing.
We have set up flows, automations and send regular, well segmented campaigns, with outstanding results.
We undertake a lot of A/B testing with PRYA - learning from our results on subject line tests, content testing and timing too.
For PRYA, I have improved open rates on their campaign emails from around 30%, to now maintaining an average of 51%.
Prior to working with me, they had £3-5K of their revenue coming from email campaigns. For the last three months, this has been £22-27k per month.
Since migrating to Attentive, PRYA have seen revenue from SMS alone at £35k per month!
These results are from a mixture of automations and from well timed and appropriately segmented SMS campaigns.
This work has been done with zero extra ad spend from the client, this extra revenue generated purely from sending out campaigns that resonate with their audience.
Email Marketing,SMS Marketing
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Koh is a D2C eco-friendly cleaning product, launched in 2016, and now selling to over 1M customers in Australia and the UK. With a rapid growing revenue of over $40M in this financial year (2021) and backed up by 60,000 incredible 5-star customer reviews they're taking on the nasty chemical cleaning industry. I've joined Koh in 2018, in the years that followed they expended to the UK and made incremental growth years. My challenge was that, without much experience, I had to manage 6 people and start this all from scratch.

The Northeastern University Off-Campus Engagement and Support office plays a vital role in assisting NU students during the apartment search process, providing valuable insights into renter's rights, and offering support through available resources. Their communication channels, including newsletters, emails, and social media, are key to connecting with students effectively.