
Cost per download
Revenue
App downloads
Impressions
Not enough downloads, not enough subscriptions
Our thorough market research showed us that PumpUp’s creative (photos and videos) were lacking in quality compared to its competitors. We also noticed that the targeting and audiences that were currently being utilized could be optimized for better results. We always start by getting to know our audience and market. We set up our retargeting customer’s journey formula which showed an ad to the people who saw our videos, or downloaded the app but did not purchase the monthly plan. We then scaled through multiple audiences with our best ad creatives to countries in Europe, North America and Oceania.
Cost per download
Revenue
App downloads
Impressions
Paid Ads,Paid Ads,Content Marketing,Copywriting,Branding,Marketing Strategy
Sports, Outdoors & Fitness
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Bat Control Specialists is a pest control company located in Ontario, Canada. As we all know, Canada can have some of the most frigid winters on the planet. Due to these cold winters, bats only come around for part of the year in the summer time. This means Bat Control Specialists has a small window of opportunity every year to snatch up as many clients as possible before the season ends or one of their competitors get to the clients.
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