Helping Raisegiving define brand guidelines and content pillars for social media.
There was a lot of back and forth to establish content direction, as Raisegiving was in the midst of a rebrand. We opted for a reel-heavy strategy to bring more eyes to the account.
Social Media Management
Nonprofit & Government
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ROAM is a start-up luggage brand with a very unique product offering, premium luggage and travel accessories that can be fully customized by the customer. ROAM was challenged by the global COVID pandemic and needed to rebuild its marketing strategy as travel began to open up again.
Help launch an online store for a wholesaler that relied on eBay sales.
The client had paused emails for several months as they were having issues migrating to a new platform.
Helped this brand migrate from Bronto to Salesforce Marketing Cloud.
I setup new Customer Journeys, developed a content strategy and calendar and started managing ongoing campaigns.