The Challenge

The Process

The Solution

Skills Used

Paid Ads,Paid Ads,Copywriting

Industry

Travel & Leisure

Results by the numbers

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More Case Study

1.04

ROAS

LanternSol

The challenge faced was how to grow and promote a web development + digital marketing agency, in a hyper competitive space.

0.45

CPL

By Angels Salon

Improve the social media engagement with the Salon, generate more leads, and have a better storytelling of the feed.

Melbourne Bushfood

Melbourne Bushfood came to me with minimal focus on email marketing.

They did not have their automations set up, replenishment reminders or actively communicating and pushing their subscription base.


Being a CPG brand retention, loyalty and referrals are the biggest needle movers for them.

Rue La La

One challenging project was working on Rue La La’s exclusive “Madison Avenue” boutiques where vintage Chanel and other very high-end clothing and accessories were sold on our website. Some items were sold for upwards of $10K and they were final sale, unable to be returned. So, writing product descriptions that were accurate and extremely descriptive was imperative. I strengthened my attention-to-detail skill set in this role.

University of Georgia

University of Georgia, SNAP-Ed, a vital organization funded by the Georgia Department of Human Services, plays a pivotal role in providing Supplemental Nutrition Assistance Program education (SNAP-Ed) across the state. This case study delves into their collaboration with Mayple, which led to significant improvements in email engagement, content delivery, and overall outreach strategy.

Gradelink

Gradelink offers schools a comprehensive and user-friendly software solution, streamlining administrative tasks, improving enrollment processes, and supporting the mission of educational institutions. Despite their innovative software, Gradelink faced challenges in effectively communicating their offerings through email marketing.

The Redux Group

The Redux Group, a real estate group in the DC area, faced challenges in consolidating audiences for improved tagging and segmentation. The Marketing Specialist overseeing events and email marketing sought assistance.

M1 Concourse

M1 Concourse, a race track and events center, faced challenges with low open rates, click rates, and minimal e-commerce purchases. The Digital Marketing Manager, responsible for email to social media and website efforts, felt they were underutilizing tools.