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The campaign drove an +85% increase in revenue and +81% increase in call to book rate, and ROAS remained flat despite scaled efforts on an +84% increase in spend year over year.
Sea Island, an exceptional destination fueled by heartfelt hospitality since 1928 and the only resort in the world to achieve four Forbes Five Stars 14 years in a row, invested in enhancements to one of it's properties, The Lodge at Sea Island. These enhancements included room renovations, six new guest cottages, an oceanfront pool, the introduction to The Driftwood Course (an 18-hole putting course), and a new 17,000-square-foot Golf Performance Center. The goal was to increase bookings and revenue of both new and past guests following its completion.
As the marketing manager on the account, I used the following strategies to meet the client's goals:
The campaign drove an +85% increase in revenue and +81% increase in call to book rate, and ROAS remained flat despite scaled efforts on an +84% increase in spend year over year.
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I am partnering with WInebuyers to grow their business through paid media. We're working on establishing their FB/IG ad campaigns, as well as considering secondary channels for success. So far, we've audited their site and layout as well as tested multiple creative types and audiences on FB.
The main challenge and barrier were to turn a powerful offline process into an almost entirely self-service one. After many studies, we have seen that the public is familiar with the old way of measuring and physically reaching the store. some say it's a breakthrough in the online medical e-com industry.
As a U.S. based company WardJet was looking to increase their sales of large, production grade, industrial waterjet cutting machines across Canada. Though they were scaling a significant budget to their campaigns, the conversion rates remained less than 1% and inbound MQL’s (marketing qualified leads) were not increasing proportionately.
Wedding Style struggled competing against the numerous national wedding brands
already established online. They were not ranking for many of the most popular wedding
related searches and were having difficulty retaining their advertising clients.
They wanted to improve their search engine results, their user experience and the number of brides visiting and converting into leads each month. Their ultimate goal was to increase and retain advertising clients by attracting more affluent brides to the site each month and converting them into customers.
Film Independent, a nonprofit arts organization serving filmmakers, sought to grow its audience and automate data processes. The Marketing and Communications team looked to Mayple for assistance.
Ready to revolutionize your marketing approach? Partner with Mayple and embark on a transformative journey toward enhanced engagement, improved metrics, and sustained growth. Contact us today to explore tailored strategies that will redefine your marketing trajectory.
In the realm of healthcare, CareWise Solutions stands as a beacon of support. They provide The Caring Place HUB app in employee benefits packages, offering assistance to caregivers among their staff. This comprehensive app includes educational resources, virtual care providers, vetted wellness and care management apps, access to legal and life planning services, counseling, and a treasure trove of over 200 caregiving resources.
Omnium Circus, a nonprofit circus celebrating inclusivity and diversity, faced a rapid decline in open rates. The Founder/Executive Director sought responsiveness and platform knowledge.
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