Join us LIVE ✨ Create the Right Strategy to 10X Your Business in 2024.
After a 3 month testing period, we analysed the results and on an average monthly budget of £50K, I managed to generate Seedrs an extra 2000 leads on the investor side. This was very beneficial for them in terms of improving Cost Per Lead from £80 previously to £28. Furthermore, the average investor spends £110, therefore, generating an extra 2000 leads, expected to generate incremental revenue of £220K on the platform.
Lastly, Seedrs hadn't managed to generate a start-up lead through Google Ads up to this point, but during this new phase of testing, I managed to generate 4 new promising start-up leads for them.
Seedrs are a crowdfunding company in London, they host start-ups on their platform and acquire investors to fund the startups. Consequently, Seedrs were looking to generate more leads both in the form of ambitious start-ups and investors. Seedrs were a fairly new client to Google and were looking for strategy and direction, as they hadn't achieved much success so far and were losing faith in Google.
Luke formed a full strategy from the start that targeted both of their audiences. Firstly, researching top performing keywords in the crowdfunding industry and matching them to the USPs of Seedrs. Additionally, creating an aggressive competitor campaign to focus on start-ups and investors that are already in the market but not tied to a certain platform. Finally, working with Seedrs creative team to create a comprehensive YouTube campaign across the UK, in order to raise the brand awareness of Seedrs and crowdfunding as a whole.
After a 3 month testing period, we analysed the results and on an average monthly budget of £50K, I managed to generate Seedrs an extra 2000 leads on the investor side. This was very beneficial for them in terms of improving Cost Per Lead from £80 previously to £28. Furthermore, the average investor spends £110, therefore, generating an extra 2000 leads, expected to generate incremental revenue of £220K on the platform.
Lastly, Seedrs hadn't managed to generate a start-up lead through Google Ads up to this point, but during this new phase of testing, I managed to generate 4 new promising start-up leads for them.
Paid Ads
Finance
Put your e-mail in and we'll arrange a consultation call for you
UV Vodka's challenge was to "revive" the brand and to make UV Vodka relevant again in today's competitive market. The opportunity presented was to increase brand relevancy in the alcohol and distilled beverage industry by creating an innovative, strategic marketing plan that would include a healthy mix of paid social, search and social influencer initiatives.
This account was struggling with shopping before we took over, but once we got the feed cleaned up and a better structure in place, we were able to scale shopping revenue by over 5000% YOY. We were also able to improve the account's overall ROAS by over 60% YOY. This had a huge impact on their business and ultimately allowed them to grow more.
Being a writer, I love exploring a lot of industries and one such industry is politics. In I-PAC (Indian Political Action Committee), we do digital and offline campaigns wherein I belonged to the Digital sector. I-PAC works out strategies and campaigns plans for DMK which is one of the most influential parties in India. It almost resembles the 'media' industry, in which, the work should be instantly submitted and should get ready to received work at any instance. Sometimes, working on Sundays was quite difficult but once I learnt the strategy, it became one of my favourite roles. I was given the role of managing the campaign - Vidiyalai Nokki Stalinin Kural (The voice of Stalin) and the campaign took place for 75 days. Stalin, the president of DMK, is the one who represents the DMK party and leads it. The leaders of DMK were campaigning for their party, and I made sure to cover them all digitally.
Idahoan, dedicated to bringing quality potato products, faced challenges related to bandwidth and growing subscribers. The Head of Marketing sought Mayple's guidance.
Lake Superior Art Glass, an art gallery and teaching studio, faced challenges in managing audience segments and implementing best practices. The Marketing Coordinator sought Mayple's guidance.
Discover how Direct Textile Store, a leading online wholesaler catering to the healthcare and hospitality industries, unlocked the full potential of their email marketing with the strategic partnership of Mayple. This case study unveils the challenges faced, the impactful collaboration with Mayple, and the transformation that ensued.
Mondiale, specifically TPI, is a dynamic publication house focusing on three magazines dedicated to the live events industry. As the Events Manager and Marketing professional, A. Clarke plays a crucial role in organizing social networks, managing content, implementing email marketing strategies, and running paid ads.
We're currently not vetting new experts,
we'll be back soon.
Hire top vetted marketers
