
Client was very happy with the results. Since we are tied to a Google grant, we have to keep to a $2 CPC which limits pacing. However, we are pacing generally $20+ a day, whereas before we were completely in a holding pattern.
The client wanted to do an audit and see why their Google grant was not receiving delivery or spend.
After doing a quick audit: I noticed the following:
Client was very happy with the results. Since we are tied to a Google grant, we have to keep to a $2 CPC which limits pacing. However, we are pacing generally $20+ a day, whereas before we were completely in a holding pattern.
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It was an eight-week engagement to conduct an SEO audit for a section of the client's site. I managed an offshore resource supporting the engagement and used an in-house design specialist to product the final report deliverable for the client. I conducted a range of interviews with the major members of the marketing team to understand internal processes, workflows, marketing persona development and marketing research.

For businesses in the ever-evolving world of e-commerce, optimizing email marketing is the key to success. Feedmark Ltd, an e-commerce company, realized the importance of enhancing their email marketing strategy to boost engagement and ensure customer trust. This case study delves into how their partnership with Mayple ushered in a new era of growth and success.