We drove multiple lead sign ups on both the consumer and farmer side. Given our limited geography, we proved demand for the product and service through paid media.


The founder was still refining the cost structure, and had an aggressive cost per lead goal. LTV would have made the campaigns make clear sense, but for now we paused as he didn't have the runway to continue.

0.5
CPL

Justin G.

Mayple Vetted

expert

The Challenge

Simply Local is building a marketplace for farmers and ranchers to sell direct to consumers. They were looking to scale both their customer base and farmer base as they refine their offerings. They had a very aggressive cost per lead goal, along with limited geographical targeting (Austin, Texas area)

The Process

I built out lead gen campaigns for users on Facebook. I also built conversion campaigns to have farmers sign up on their demo page. I worked with the founder to refine the landing page to make sure it was optimized as we moved towards our goals.

The Solution

We drove multiple lead sign ups on both the consumer and farmer side. Given our limited geography, we proved demand for the product and service through paid media.


The founder was still refining the cost structure, and had an aggressive cost per lead goal. LTV would have made the campaigns make clear sense, but for now we paused as he didn't have the runway to continue.

Skills Used

Paid Ads,Copywriting,Marketing Strategy

Industry

Food & Drink

See what Mayple
can do for you

Put your e-mail in and we'll arrange a consultation call for you

Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.

More Case Study

Splice

Main objective was to grow the subscriptions as quickly as possible.

The Open

Create a new digital platform for the oldest golf tournament for 2019 event

Lenskart

Creating a unifying feel to the feed, and bringing creative and interactive content to the community. We needed to bring a modern twist to the account and the brand to make sure it resonates with the target demographic. Our challenge was account growth and brand awareness which we've tended to thanks to a new and improve social media management strategy, promotional content and ads, and interactive content.

TikTok

TikTok was looking for a local partner to cover the 2022 Latin Grammys and to produce TikTok videos and TikTok live streaming with the artists.


We created a joint venture with another agency to work on this project that will be launched on November 14th.