When I onboarded small flower they were investing 10k in google search. They are now getting 800% ROA from smart shopping (yearly average).
We are seeing similar results on all programmatic channels.
Despite ios challenges they were able to decrease CPO by 35-45%
I am the account strategist and the media buy planner across all social, programmatic, and SEM channels.
I have been doing the media buy strategy, optimization, budget allocation on monthly basis since 2019.
This includes monthly reporting, conversion rate monitoring, and optimization (on-site), tracking implementation via Signal.
When I onboarded small flower they were investing 10k in google search. They are now getting 800% ROA from smart shopping (yearly average).
We are seeing similar results on all programmatic channels.
Despite ios challenges they were able to decrease CPO by 35-45%
Paid Ads,Google Shopping,Paid Ads,Paid Ads,Paid Ads,CRO,Marketing Strategy,Web Development,Other
Beauty
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