When I onboarded small flower they were investing 10k in google search. They are now getting 800% ROA from smart shopping (yearly average).
We are seeing similar results on all programmatic channels.
Despite ios challenges they were able to decrease CPO by 35-45%
I am the account strategist and the media buy planner across all social, programmatic, and SEM channels.
I have been doing the media buy strategy, optimization, budget allocation on monthly basis since 2019.
This includes monthly reporting, conversion rate monitoring, and optimization (on-site), tracking implementation via Signal.
When I onboarded small flower they were investing 10k in google search. They are now getting 800% ROA from smart shopping (yearly average).
We are seeing similar results on all programmatic channels.
Despite ios challenges they were able to decrease CPO by 35-45%
Paid Ads,Google Shopping,Paid Ads,Paid Ads,Paid Ads,CRO,Marketing Strategy,Web Development,Other
Beauty
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The Simon Sinek team brought me on to help them ramp up their online course offering on Simon Sinek's "InspireU" (https://simonsinek.com/InspireU#/).
We needed to scale up the ad program across social ad platforms, identify the profitability of the paid program at large, and figure out a better methodology for advertising dozens of courses at scale.
Dessert Holdings was in need of a new website, a marketing plan, social media plan + SEO in Spring of 2019 that would effectively reach and connect with two sets of core consumers: their foodservice consumers (B2C) and their retail consumers (B2B). The opportunity presented with this unique challenge was the ability to create a beautiful, new customizable website that would not only communicate to all consumers, but also have the ability to increase brand equity, product sales and overall brand awareness.
Discover how Direct Textile Store, a leading online wholesaler catering to the healthcare and hospitality industries, unlocked the full potential of their email marketing with the strategic partnership of Mayple. This case study unveils the challenges faced, the impactful collaboration with Mayple, and the transformation that ensued.
:Unleash your marketing potential with Mayple and embark on a journey to amplify your business's reach and engagement. SSR, a leading authority in tech reviews for the HR, recruitment, and PeopleOps landscape, encountered unique challenges in their email marketing strategy. As the Senior Content Marketing Editor, they needed to address audience engagement and reporting hurdles. This is the story of SSR, a testament to how a strategic partnership with Mayple enhanced their email marketing approach and boosted their KPIs.
In the realm of timeless baby clothing, Feltman Brothers, with a rich history spanning a century, faced challenges in navigating the nuances of modern marketing, particularly in email campaigns. This case study delves into how Feltman Brothers overcame their marketing hurdles through a transformative partnership with Mayple.