When I onboarded small flower they were investing 10k in google search. They are now getting 800% ROA from smart shopping (yearly average).
We are seeing similar results on all programmatic channels.
Despite ios challenges they were able to decrease CPO by 35-45%
expert
I am the account strategist and the media buy planner across all social, programmatic, and SEM channels.
I have been doing the media buy strategy, optimization, budget allocation on monthly basis since 2019.
This includes monthly reporting, conversion rate monitoring, and optimization (on-site), tracking implementation via Signal.
When I onboarded small flower they were investing 10k in google search. They are now getting 800% ROA from smart shopping (yearly average).
We are seeing similar results on all programmatic channels.
Despite ios challenges they were able to decrease CPO by 35-45%
Paid Ads,Google Shopping,Paid Ads,Paid Ads,Paid Ads,CRO,Marketing Strategy,Web Development,Other
Beauty
Put your e-mail in and we'll arrange a consultation call for you
Please note, client industry isn't available to select in Brand Industry. Chose eCommerce because I provide paid ads for my eCommerce client that provides B2B crowd management products. Their challenge was tracking phone calls from their ads, improving their ROAS for Search and Shopping ads for Google and Bing and scaling their Amazon campaigns.
This client had more than 20 facilities for treating addiction. They were spending hundreds of thousands of dollars on Google ads in order to drive phone calls, but they had no call tracking and hadn't done any conversion optimization. We created microsites in order to narrowly target their advertising both geographically, as well as by substance (eg alcohol, opiates, benzos, etc). We set up call tracking and started A/B testing. We had a multitude of wins, losses, and iterations to the websites based on our work. But I'm proud to have skyrocketed their revenue with 3 separate A/B tests that EACH increased the conversion rate on their primary goal of a phone call by more than 100% (99% statistically significant).