When I onboarded small flower they were investing 10k in google search. They are now getting 800% ROA from smart shopping (yearly average).

We are seeing similar results on all programmatic channels.

Despite ios challenges they were able to decrease CPO by 35-45%

0.45
CPO

The Challenge

The Process

I am the account strategist and the media buy planner across all social, programmatic, and SEM channels.

I have been doing the media buy strategy, optimization, budget allocation on monthly basis since 2019.

This includes monthly reporting, conversion rate monitoring, and optimization (on-site), tracking implementation via Signal.

The Solution

When I onboarded small flower they were investing 10k in google search. They are now getting 800% ROA from smart shopping (yearly average).

We are seeing similar results on all programmatic channels.

Despite ios challenges they were able to decrease CPO by 35-45%

Skills Used

Paid Ads,Google Shopping,Paid Ads,Paid Ads,Paid Ads,CRO,Marketing Strategy,Web Development,Other

Industry

Beauty

Results by the numbers

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