Alex led paid acquisition at SmartBiz Loans and developed the strategy for targeting small business owners, increasing leads by 41% in 3 months. 

0.41
CPL

The Challenge

SmartBiz Loans struggled with finding qualified leads at an efficient CPA. They also struggled to scale their leads volume to get more revenue. They are looking to see if there are new channels they can test to help solve this problem.

The Process

Alex refined the marketing strategy and then scaled the growth. As a result of Alex' data-driven approach, the company was able to secure an economic model that ensured they were driving profitable growth from advertising. Alex ability to gain a stronger understanding of what was working allowed the company to double the user base and prepare for scaling.

The Solution

Alex led paid acquisition at SmartBiz Loans and developed the strategy for targeting small business owners, increasing leads by 41% in 3 months. 

Skills Used

Paid Ads,Paid Ads

Industry

Technology

Results by the numbers

See what Mayple
can do for you

Put your e-mail in and we'll arrange a consultation call for you

Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.

More Case Study

0.35

CPO

Urban Road

The challenge with this client was to scale the media spend whilst maintaining a ROAS above 12X.

1.5

ROAS

Sunny Sports

Client was struggling to profitably advertise their products. With tens of thousands of products, with different price points, this is an ongoing struggle.

SMEG

huge list, 2-4 emails focusing on the products per month. No sales

32

CPI

Taste Social

As a new app that hadn't done any advertising, Taste wanted to start generating downloads.

Aviators Market

Aviators Market is a unique platform, allowing individuals to list anything related to the aviation industry for sale. As one of the founder partners, J. Loparo plays a pivotal role in the platform's success.

Magnetic Press LLC

In the realm of publishing, Magnetic Press LLC stands as an industry leader, specializing in games and art books. The challenges of enhancing email marketing strategies, particularly for a small business, are not uncommon. This case study illuminates how Magnetic Press LLC overcame these challenges through their partnership with Mayple, setting their business on a trajectory of improved engagement and growth.

Select Software Reviews

:Unleash your marketing potential with Mayple and embark on a journey to amplify your business's reach and engagement. SSR, a leading authority in tech reviews for the HR, recruitment, and PeopleOps landscape, encountered unique challenges in their email marketing strategy. As the Senior Content Marketing Editor, they needed to address audience engagement and reporting hurdles. This is the story of SSR, a testament to how a strategic partnership with Mayple enhanced their email marketing approach and boosted their KPIs.

Northeastern University

The Northeastern University Off-Campus Engagement and Support office plays a vital role in assisting NU students during the apartment search process, providing valuable insights into renter's rights, and offering support through available resources. Their communication channels, including newsletters, emails, and social media, are key to connecting with students effectively.