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Testing to Increase:
•Open Rate
Copy Testing to Increase:
•Click Through Rate
•Conversion
expert
As Soludos was undergoing a subtle rebrand and getting placement in mass stores, it was important to bring the brand to a more upscale place, in line with adjacent brands like Reformation and Anthropologie.
I worked with the brand manager and a team of designers to write weekly marketing emails and product descriptions for new seasonal launches.
Testing to Increase:
•Open Rate
Copy Testing to Increase:
•Click Through Rate
•Conversion
Copywriting
Style & Fashion
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As a Digital Media Analyst + Buyer on Target.com team, one of my main priorities and challenges was securing enough digital inventory each month to hit vendor expectations and increase brand awareness, lead generation/acquisition and product sales, while transitioning internal CRM platforms to Salesforce.
A fashion film and stills showing the heart of the amazing Mulias Swim brand. Inspired by the essence and main inspiration of the Mulias brand. Mulias – meaning noble and majestic. Empowering women of all ethnicities and body types.
