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Create a new website for Southampton FC and rebuilt their online store on Sitecore CMS
Worked in partnership with Delete Agency (UK). Delete was responsible for strategy, design, UX, solution direction and project management throughout the project. Our team was responsible for technical consultancy, architecture & development and QA, support.
Our solution architect ran several workshops with SFC team to understand the integration requirements, and then researched & prototyped integration including client's custom CRM system, sport data providers. We reviewed historical load of the website & projected what would be the required hosting infrastructure. Together with Delete's solution director we created extensive backlog and defined requirements in written specification.
Phase 1 was the main website rebuild on Sitecore platform. It was delivery in 5 months, with development team consisting of 6 developers and QA specialist.
Phase 2 was Retail website built using uCommerce plugin for Sitecore. It was delivered in short period of 2 months with a team of 5 developers, and QA specialist.
Web Development
Sports, Outdoors & Fitness
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Built a new brand from the ground up as an offshoot to the client's original business.
This was a spiritual store with both a brick-and-mortar store (in Georgia) as well as an online store. Additionally, the client had a subscription box. The client wished to increase subscriptions to her monthly box as well as increase sales.
When we met the client, the lifetime value for the subscription box was low. It was underpriced and many people canceled after a month or 2. We worked to help increase the price and improve lifetime value with higher quality traffic.
The website was also confusing and disorganized. We helped to make the website organized and more user-friendly.
Last, we created a full-funnel to attract a cold audience and warm it up. Towards the end of our time with this client, we were able to convince them to trial a weekly sale (on Mondays) to improve average order value.
This customer was running lead generation campaigns that fed the leads into their custom-built CRM, to be contacted by call centre staff. The call centre reps would then convert the leads into sales over the phone, sometimes over several calls. That data would go into the CRM also, but not connected to the original lead. Leads came in via website forms as well as phone calls, so tracking inbound phone call leads was essential as well. They had a call tracking system built by a previous agency that they needed to migrate away from.
The challenge was to be able to feed sales data back into Google Ads so that the campaigns could be optimized to the actual revenue, as opposed to just the CPL. The call tracking also needed to be migrated to another platform.
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In the realm of healthcare, CareWise Solutions stands as a beacon of support. They provide The Caring Place HUB app in employee benefits packages, offering assistance to caregivers among their staff. This comprehensive app includes educational resources, virtual care providers, vetted wellness and care management apps, access to legal and life planning services, counseling, and a treasure trove of over 200 caregiving resources.
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