
Sparketh was able to implement all of my recommendations prior to their successful airing on Shark Tank and their website conversions have increased substantially as a result.
Sparketh was under a time crunch due to an upcoming appearance on Shark Tank. They were working to quickly redesign the site but did not know what changes would be most impactful.
I performed a CRO audit with them and went through their analytics to better understand user behavior and what elements and areas of the site were most critical to the conversion process. Based on this analysis, I laid out what content was most important so they could be sure to highlight it on their redesigned pages. I also worked with them to better position their pricing page as well as their email signup flow to ensure they'd effectively collect emails the night they appeared on Shark Tank.
Sparketh was able to implement all of my recommendations prior to their successful airing on Shark Tank and their website conversions have increased substantially as a result.
CRO
Education
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The challenge, EFTI’s reputation is mostly known within the industry as a top level education center in Madrid, highly valued but mostly off-line. Over the years several small schools appeared in the digital context and captured the digital market quota leaving EFTI with low digital impact. The challenge was to position LIBREE’s digital platform as a new player in the online course sector and as a top player in the online visual art education.

Mondiale, specifically TPI, is a dynamic publication house focusing on three magazines dedicated to the live events industry. As the Events Manager and Marketing professional, A. Clarke plays a crucial role in organizing social networks, managing content, implementing email marketing strategies, and running paid ads.