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We saw an increase in organic traffic of 40.71% YoY. They gained over 400 new ranking keywords, with 71 top 100 position keywords. Their organic impressions increased by over 15,000, and their conversion goal completions increased by 41.51%.
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This client in the custom machine automation space had an old website with minimal SEO and no established processes for growth. I developed a content strategy, implemented thorough SEO strategies, and worked with them to redesign their site. They have seen significant organic growth and are busier than ever.
I've been the Digital Marketing Strategist as well as the Account/Project Manager for this client for the past year. First I established a page optimization strategy. Second I created a content improvement and growth strategy. Finally, I created a UX improvement strategy. We continue with content and are now working on building out several new pages on their site.
We saw an increase in organic traffic of 40.71% YoY. They gained over 400 new ranking keywords, with 71 top 100 position keywords. Their organic impressions increased by over 15,000, and their conversion goal completions increased by 41.51%.
SEO
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Ratewise is a UK finance and insurance lead generation business. They needed a complex form built and their paid ads run.
Branding
Belfius is one of the top 4 banks in Belgium.
They wanted to promote one of their latest product for B2C
As all Branding campaign, the challenge was to get as much Reach as possible with a limited frequency (4-5), a low CPM and a good engagement.
Another challenge is to make all Ads accepted by Facebook...which is not always easy when it comes to social issues. Product was new and wanted to challenge the former bank system... Facebook usually prevents ad content that put forward comparison between 2 products and saying one is "the best one" the former one is not "good" anymore and so....
Challenge: underutilized email marketing list
Challenge: lack of social media presence
This brand only sells in their brick and mortar store. With email marketing our team brought in a consistent 20% more revenue and an extra $60k in sales for Black Friday (store typically makes $2.5M yearly) and with social media management we grew their sales 40% month on month.
