
global campaign and fundraising for documentary and the sale of art installation in the documentary. over 3 million raised for donations ¡
Global marketing and sales efforts for the launch and "This is not a ball" and social , sport and art documentary by renowned Brazil , new york based artist Vik Muñiz. build and deploy marketing in parallel to a global activation for the fundraising to help over 30 different social projects to help kids education in US, Mexico and brazil. al during the Brazil World cup 2014
design strategy, deploy, sale, measure
global campaign and fundraising for documentary and the sale of art installation in the documentary. over 3 million raised for donations ¡
Paid Ads,Paid Ads,Branding,Content Marketing,Other,Copywriting,CMO,Marketing Strategy,Marketing Strategy,Email Marketing,Social Media Management,Web Development,Web Development,Web Development,Public Relations,Other
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Haiti Now is a non-profit organization that seeks to give economic empowerment to girls in Haiti’s Restavek system through education and a safe environment. The organization, however, was not receiving enough money in donations to support their mission, thus leading the CEO to come to the conclusion that the issue might have to do with the website's User Experience.
My role as a UX Researcher and Designer was to optimize the website for growth so that Haiti Now could have the impact that it seeks. The website was busy, had outdated copy, and had a lot of information that had to be re-arranged in a more user-friendly manner.
Big R is now an online only retail store that sells everything from kids toys to hardware to camping, sporting/outdoor gear, clothing, accessories, and more. I specifically worked on the brand for about a year to take them through a brand refresh, develop a 6-month marketing strategy and to launch a couple new products within the children's toys and video games categories.

In the realm of healthcare, CareWise Solutions stands as a beacon of support. They provide The Caring Place HUB app in employee benefits packages, offering assistance to caregivers among their staff. This comprehensive app includes educational resources, virtual care providers, vetted wellness and care management apps, access to legal and life planning services, counseling, and a treasure trove of over 200 caregiving resources.

Implant Ninja, an online education company, entrusted Mayple to enhance its email marketing strategies. As the customer success and operations manager overseeing email marketing, the individual faced challenges in implementing learned strategies due to limitations with Mailchimp and organizational constraints.